Will Cool Technology Attract the Next Generation of PCB Designers?

I’m loath to admit it, but my high-carb, high-fat, high-sugar, low-exercise diet plan is failing me, and I’ve got to make some changes in my life. OK, so my habits aren’t quite as bad as that, but they aren’t the best either. Meanwhile, my blood pressure has decided to do some aggressive stress testing of my cardiovascular system. It was so high at one point I thought that I might spring some leaks, so it is time to really focus on getting healthy and reducing some of these bad habits. I’m very sad to say my plan includes reducing my salt intake. Wow, eggs without salt are really…boring.

On the other hand, this problem has given me the opportunity to play around with some new technology. I purchased a blood pressure system that does all the work for me. It pumps the cuff up, measures my pressure and pulse, and then releases the pump. It will even average three measurements in a row to give me a more exact reading, and it keeps an extensive record of my readings. On top of that, it also connects to my home network to transfer those readings. I must admit, I’m excited about this. Oh, sure, I’m still all jazzed up about my conversations with Alexa each morning to find out news and weather, and I love flying my Star Wars X-wing drone around the house. Additionally, there are also plenty of other high-tech devices around the house that are equally entertaining. But there’s something about having a piece of technology in your hands that helps extend your life that makes it just a bit more enduring than the latest high-tech toy.

We live in an increasingly connected world. Ben Jordan of Altium recently theorized in these pages that there could be more than 200,000 new designs required to fulfill the needs of the 20 billion connected devices projected to be in use by the year 2020. Yes, you read that correctly, 20 billion connected devices. To support the creation of all these devices will take a lot of work from PCB designers. Ben Jordan estimates that with an average of five design spins for each design, we are looking potentially at the completion of a million designs in the next few years.

To read this entire column, which appeared in the March 2018 issue of Design007 Magazine, click here.

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2018

Will Cool Technology Attract the Next Generation of PCB Designers?

04-17-2018

If I had the opportunity to design some boards that went into medical detection equipment like my new blood pressure cuff, I would be extremely motivated to do that. Maybe what we should be focusing on is not just playing with the new toys, but showing the younger generation different ways to think about how they can improve upon these new toys.

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Customer Support: What do PCB Designers Really Want?

03-19-2018

First, let’s throw a leash around the elephant in the room. That’s my way of saying, “Here are some things that designers want, but we in the support business just can’t give it to them.” The first one that comes to mind: Customers have asked, manipulated, and even tricked me in their attempts to get free software.

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Tim's Takeaways: Good Support Isn’t Just for Customers

03-06-2018

I have been working in PCB CAD tools customer support for years and years, and it isn’t that often that the tables are turned and I have someone who is supporting me. I’ve got to say, it was a pleasure being the recipient of some quality support.

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2017

True Design Efficiency: Think Before You Click

10-09-2017

At the captive shops that I’ve worked with, where the designers were more involved in the entire design cycle and had better access to the corporate libraries, staff engineers, etc., the story was often the same. Some designers would jump into the deep end of the pool of design without any thought to drowning while others would be so busy lacing up their life preservers of preparation that they would take too long getting out of the shallows and into the depth of their design. So, what’s the best approach here?

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Tim's Takeaways: It Really Wasn’t My Fault

09-07-2017

I once received verbal instructions from an engineer who directed me to make a certain change. I didn’t think anything of it. Many months later, this same engineer told me that there were troubles with the board and all its successive versions because of the change that I had made. He ended up making it right in the end. But in hindsight, what could I have done to save myself a couple of months of suspense and worry?

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Tim's Takeaways: Stepping into the Great Unknown

08-16-2017

Many years ago, I was given the opportunity to switch my career path from senior circuit board designer to CAD systems administrator. I wasn’t certain that I wanted to give up the comfort of being a designer; after all, I had been one for a long time. But I knew that this transition would help my overall knowledge base of everything CAD-related, as well as better position me in my quest for a management position. So, I pulled the trigger and accepted the new job even though the idea of stepping into the great unknown like that was very intimidating.

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Tim's Takeaways: Design Tools of Tomorrow--A Real 'Marvel'

04-05-2017

Imagine if you could interact with your design as a hologram floating in front of you the way Tony Stark did in the movie "Iron Man." Wouldn’t it be amazing if you could pick a section on your holographic design with your hands and expand it to the point where you could peer into it, spin it around, and manipulate it as you desired? Want to push a trace down to a different layer? Just give it a nudge in the right direction and the holographic display changes it to the next layer. Don’t like the way a certain area fill looks? Then just grab it with your fingers and pull it out and throw it into the virtual garbage can.

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Tim's Takeaways: 'Sparks' to the Rescue in RF Design

01-03-2017

Just like the early days of radio where Sparks the radio specialist was in demand to get the job done, we now need RF specialists to work together with electrical engineers to create the intricate designs required for RF circuits. You are now Sparks, the go-to specialist who will take care of RF design business.

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2016

The Basics of Hybrid Design, Part 3

06-16-2016

The world of hybrid design is growing, and we have lots of hybrid-specific functionality built into our software that helps designers meet and conquer the unique hybrid design requirements that they are faced with. And yet many designers out there (and I used to be one of them) have no idea what is meant when people start talking about hybrid design.

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The Basics of Hybrid Design, Part 2

05-16-2016

In the first part of this series, we discussed the basics of hybrid design from the PCB designer’s perspective, and here we will continue that discussion.

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The Principles of Hybrid Design, Part 1

04-25-2016

What exactly is a hybrid design? We are seeing more and more of our customers exploring the world of hybrid design, and we are getting new customers for whom hybrid design is their sole focus. The world of hybrid design is growing and we have lots of hybrid-specific functionality built into our software that helps designers conquer the unique hybrid design requirements.

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2015

Tim's Takeaways: The Utility Belt

05-12-2015

The utility belt is a great thing to have. Batman would be long dead without his, and Tim “The Tool Man” Taylor would be useless without his. But for a circuit board designer, a utility belt is equally important. All of us at one time or another will have questions about the CAD system we use, and one essential tool to have in your utility belt is a list of people you can go to for help. At the top of this list should be your CAD system’s friendly customer support staff (like me).

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DFM: The PCB Designer as Arbitrator

04-08-2015

Design engineering is usually a combination of electrical and mechanical engineers. Although these two groups can have their own dramatic conflicts between each other, they will usually end up working together because they ultimately serve each other’s needs. But the manufacturing engineering requirements usually come from a completely different department or from an outside manufacturing vendor.

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2014

Like it or Not, You're a Role Model

12-24-2014

"During the years that I built my skills as a circuit board designer, many people helped shape my character. Some were impulsively brilliant at laying out a board, while others were steady and consistent in their approach to work, dotting every 'i' and crossing every 't.' But they were all patient with me, answering my questions, showing me the ropes, and setting good examples for me to follow," says Columnist Tim Haag.

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Blink and You Will Miss It

11-05-2014

Tim Haag writes, "Friedrich Nietzsche said, 'That which does not kill us makes us stronger.' Well, that adage certainly proved to be true in my situation. If I hadn't been ripped from my secure position and forced to contract for a short season, who knows how my future would have eventually unfolded. And if it hadn't been for that brief season of hardship, would I have had the strength and flexibility to succeed later on?"

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Tim's Takeaways: Blink and You Will Miss It

11-05-2014

Tim Haag writes, "Friedrich Nietzsche said, 'That which does not kill us makes us stronger.' Well, that adage certainly proved to be true in my situation. If I hadn't been ripped from my secure position and forced to contract for a short season, who knows how my future would have eventually unfolded. And if it hadn't been for that brief season of hardship, would I have had the strength and flexibility to succeed later on?"

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There Are No Stupid Questions

09-10-2014

Many of us who have been designing boards for years have had to deal with annoying questions from "the kids." You know who I mean: The rookies, newbies, greenhorns, or puppies just starting out in their design careers. We've all had to answer questions like, "Why is library development so important?" or "Why is solder mask green?"

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Tim's Takeaways: There Are No Stupid Questions

09-10-2014

Many of us who have been designing boards for years have had to deal with annoying questions from "the kids." You know who I mean: The rookies, newbies, greenhorns, or puppies just starting out in their design careers. We've all had to answer questions like, "Why is library development so important?" or "Why is solder mask green?"

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Design Rule Checks - For Your Protection

07-09-2014

Columnist Tim Haag writes, "I have designed multitudes of PCBs over the years, but I have a confession to make: It can be hard for me to run that final design rule check. I know that it is important, but at the end of a long design cycle, I just want to be done. I don't want to redo anything, and I sure don't want to look at my own errors. Do any of you feel that way?"

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Tim's Takeaways: Design Rule Checks - For Your Protection

07-09-2014

Columnist Tim Haag writes, "I have designed multitudes of PCBs over the years, but I have a confession to make: It can be hard for me to run that final design rule check. I know that it is important, but at the end of a long design cycle, I just want to be done. I don't want to redo anything, and I sure don't want to look at my own errors. Do any of you feel that way?"

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Customer Support: Not Just for Customers Anymore

06-04-2014

Columnist Tim Haag writes, "In my role as the customer support manager, I have seen plenty of examples of customer support. But my point here is not to focus on customer support as a function of a support technician. Instead, I want to explore the concept of how we should all strive to provide the best level of customer support in our jobs, no matter what we do."

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