Semblant Appoints George B Holmes as Chief Commercial Officer


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Semblant today announced that it has appointed George B Holmes as its Chief Commercial Officer, and Senior Vice President, Worldwide Sales and Marketing.

George brings over 30 years of executive sales and marketing leadership experience to this role, from diverse businesses in consumer electronics, semiconductors, telecommunications, and enterprise software.

"We are delighted to welcome George into the company," said Simon McElrea, CEO of Semblant. "George brings exceptional commercial leadership to Semblant at this critical juncture, at a time when consumers are demanding much greater liquid ingress and damage protection for their mobile devices, and at a time when our proprietary nanotechnology coatings are attaining the highest unit volume deployment in the industry."

Prior to joining Semblant, George served as the Chief Commercial Officer for Energous Corporation, a company he helped take public in 2014. He served as Vice President of Sales at SolarBridge Technologies, a solar microinverter company, where he was responsible for all sales, business development, and applications operations for the company. Prior to this, George served as Senior Vice President of Sales and Marketing for PureEnergy Solutions, a developer and manufacturer of wireless power products. He has also held executive roles at Agere Systems (formerly Lucent MicroElectronics), Ortel Corp (acquired by Lucent), Level One Communications and Symmetricom.

George has been a partner at Agave Solutions, LLC, a provider of sales and marketing consulting services, where has served in strategic executive management and sales roles for companies including TripChamp, Panaton, PowerCast, X1 Technologies and Farallon Capital. George holds a BA in business from the University of Puget Sound, a diploma in international business from Nyenrode University and has completed the AEA Executive Institute, Management of Technology Companies program at Stanford University.

About Semblant 

Semblant is the global leader in innovating and deploying nanomaterials in the electronics industry. The company's unique nanotechnology solutions, backed by a broad range of fundamental patents, have been designed specifically to protect electronic devices from liquid ingress, corrosion, and many other forms of damage. With thicknesses in the sub-micron range, Semblant's proprietary plasma-based conformal coatings and protective surface treatments provide remarkable improvements in product reliability, product lifetime, return/repair/resale economics, and customer brand loyalty. The company's proprietary equipment sets are cleanroom compliant, high-volume manufacturing proven (greater than 1 million units per day capacity installed), and the resulting materials are entirely reworkable (solder-through), and ultra-green (including PFOA- and PFOS-free). To date, the company has provided solutions to the mobile phone, wearable, enterprise computing, network infrastructure, medical device, automotive, and space-mil-aerospace markets, as well as the printed circuit board and semiconductor/semiconductor packaging industries.

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