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AT&S Appoints Peter Schneider as Chief Sales Officer at AT&S Effective 1 June 2021
March 19, 2021 | AT&SEstimated reading time: 1 minute

After 40 years with AT&S AG, Heinz Moitzi will commence his well-deserved retirement as of 31 May 2021. “Mr. Moitzi has dedicated nearly his entire professional career to development, in particular to the technological positioning of AT&S AG. Over many years, he has played a central role in numerous functions to ensure that AT&S achieves a leading position in the world of technology,” says Hannes Androsch, Chairman of the AT&S Supervisory Board. “On behalf of the Supervisory Board and the shareholders, I would like to thank Heinz Moitzi for his outstanding contribution to the success story of AT&S and wish him continued good health”. “On behalf of all of our employees and the Management Board, I would like to sincerely thank Heinz Moitzi for his achievements, his long-standing commitment and his great efforts for the company,” adds AT&S CEO Andreas Gerstenmayer.
As of 1 June 2021, Peter Schneider will be filling the resulting vacancy on the four-member Management Board. Schneider has been Director Global Sales since September 2020 and is responsible for global market and customer matters. “As part of AT&S’s further growth strategy, the Supervisory Board and the Management Board have decided to allocate the global sales responsibilities to one dedicated Management Board position,” says Hannes Androsch. “Market presence and customer proximity are central elements for us in our company development.” “Given the continuously increasing demands in this area, I am pleased that with Peter Schneider we will have additional resources and expertise on the Management Board to meet these requirements,” says Andreas Gerstenmayer.
“AT&S has established itself as a global technology leader for printed circuit boards and substrates over the past years, and we will successfully use this strength in the market,” Schneider says. Peter Schneider completed his degree in Technical Chemistry at the Vienna University of Technology and has a doctorate in Industrial Management Economics. Before joining AT&S, he worked for companies such as Wacker-Chemie and Mayr-Melnhof Karton. He possesses extensive international experiencea as a result of his work, which often included having global responsibility for several production sites and sales teams, and has successfully set up, restructured and reorganised various businesses.
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Brent Fischthal - Koh YoungSuggested Items
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09/01/2025 | Dan Beaulieu -- Column: It's Only Common SenseLet’s get one thing straight: AI isn’t here to replace you; it’s here to make you smarter and faster. Every time a new tool shows up, half the sales floor panics: “They’re going to automate us out of a job!” This is shouted while doomscrolling LinkedIn. Relax. Sales is still, and will always be, about human connection, trust, and delivering value. However, if you’re not using AI to your advantage, you’re handing your competitors a loaded gun and asking them to shoot first.
Lessons From a Thousand Columns: Dan Beaulieu on Writing, Selling, and Staying the Course
08/21/2025 | Michelle Te, I-Connect007For 20 years, Dan Beaulieu has been a steady voice in sales and marketing, offering weekly columns that challenge, inspire, and guide professionals in the electronics industry and beyond. Soon, he will reach a remarkable milestone—his 1,000th It’s Only Common Sense weekly column. In this Q&A, we look behind the scenes of Dan’s writing journey, exploring what has kept him motivated, the lessons he’s learned along the way, and how two decades of weekly columns have shaped his career and the industry conversation.
COVID, Tough Sales, and What Made Me a Better Salesperson
08/12/2025 | Daniel Beauvois, The Component StoreBefore 2020, we approached sales differently. A persistent, gritty salesperson could approach businesses daily without an appointment. They would often be turned away, but sometimes, they would be given a shot. Then, in March 2020, the COVID-19 pandemic became official, and things started to shut down. When we finally came back, everything had changed, creating an impenetrable barrier for outside salespeople.
Indium Corporation Promotes Two Leaders in EMEA (Europe, Middle East, and Africa) Markets
08/05/2025 | Indium CorporationWith its commitment to innovation and growth through employee development, Indium Corporation today announced the promotions of Andy Seager to Associate Director, Continental Sales (EMEA), and Karthik Vijay to Senior Technical Manager (EMEA). These advancements reflect their contributions to the company’s continued innovative efforts with customers across Europe, the Middle East, and Africa (EMEA).
It’s Only Common Sense: Sales as a Team Sport
08/04/2025 | Dan Beaulieu -- Column: It's Only Common SenseAnyone who has played, or even watched, sports knows that it’s not just about scoring points or making big plays—it’s about everyone working together toward a common goal. Sales is no different. Too often, sales is considered an individual activity, with each salesperson striving to hit his or her targets. However, the reality is that sales works best when it’s treated as a team sport, with everyone working toward a common goal.