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Speaking the Same Language as Your Fabricator

03/12/2025 | Andy Shaughnessy, Design007 Magazine
We do indeed have a failure to communicate; designers and fabricators often seem to be talking past each other, which can lead to jobs being put on hold. We asked Jen Kolar, VP of engineering for Monsoon Solutions, and columnist Kelly Dack to share their thoughts on ways that we can break down the communication barrier between design and fabrication. As they point out, a design kickoff checklist and a solid review process can be invaluable tools in a designer’s toolbox.

Indium Experts to Present on Solder and Thermal Solutions at APEX 2025

03/07/2025 | Indium Corporation
As a global supplier of solder and thermal interface material (TIM) products, Indium Corporation experts are proud to share their technical insight and knowledge on a variety of industry-related topics at IPC APEX Expo, March 18-20 in Anaheim, California.

It’s Only Common Sense: Why Honesty is Your Best Sales Strategy

02/10/2025 | Dan Beaulieu -- Column: It's Only Common Sense
One of the biggest myths in sales is that you need to bend the truth to win customers. Over the years, I’ve seen countless companies try to sell the impossible, promise what they can’t deliver, and gloss over their mistakes. These tactics may get you a quick win, but they won’t keep customers coming back. If you want to build a sustainable, thriving business, honesty is the only policy.

It’s Only Common Sense: When Data Isn’t Enough, Trust Your Gut

02/03/2025 | Dan Beaulieu -- Column: It's Only Common Sense
We live in a world driven by data. Numbers, charts, algorithms, and analytics are the backbone of modern decision-making. Despite data’s crucial role, we often undervalue intuition, your gut instinct: that deep unquantifiable feeling that nudges you toward one choice over another when the numbers alone don’t provide clarity. Trusting your gut doesn’t mean abandoning data; it’s recognizing that decision-making is as much an art as a science. Let’s explore why intuition matters and how to balance data and instinct.

The Chemical Connection: Better Fabs Attract a Better Workforce

01/23/2025 | Don Ball -- Column: The Chemical Connection
Workforce problems are almost as great an issue in PCB manufacturing today as the product quality and reliability of the increasingly complex circuit boards now in demand. I believe they are directly related. A quality workforce makes it easier to produce a quality product. Unfortunately, as an industry, we have not done a good job of attracting quality young people for today’s production requirements.
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