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From the first cold call to finally receiving that first purchase order, the July PCB007 Magazine breaks down some critical parts of the sales stack. To up your sales game, read on!
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Micron Announces Business Unit Reorganization to Capitalize on AI Growth Across All Market Segments
April 23, 2025 | MicronEstimated reading time: 2 minutes
Micron Technology, Inc., a leader in innovative memory and storage solutions, announced a market segment-based reorganization of its business units to capitalize on the transformative growth driven by AI, from data centers to edge devices.
Micron has maintained multiple generations of industry leadership in DRAM and NAND technology and has the strongest competitive positioning in its history. Micron’s industry-leading product portfolio, combined with world-class manufacturing execution enables the development of differentiated solutions for its customers across end markets. As high-performance memory and storage become increasingly vital to drive the growth of AI, this Business Unit reorganization will allow Micron to stay at the forefront of innovation in each market segment through deeper customer engagement to address the dynamic needs of the industry.
Micron will begin transitioning to this new business structure immediately. The transition will be complete early in the company’s fiscal fourth quarter, which begins on May 30, 2025. Micron will report financial results under the new business structure starting with the fourth quarter of fiscal year 2025. The four business units will be:
Cloud Memory Business Unit (CMBU): Focused on memory solutions for large hyperscale cloud customers, and high-bandwidth memory (HBM) for all data center customers. Raj Narasimhan, Senior Vice President and General Manager, who has led the Compute and Networking Business Unit (CNBU), will lead CMBU.
Core Data Center Business Unit (CDBU): Focused on memory solutions for OEM data center customers and storage solutions for all data center customers. Jeremy Werner, Senior Vice President and General Manager, who has led the Storage Business Unit (SBU), will lead CDBU.
Mobile and Client Business Unit (MCBU): Focused on memory and storage solutions for mobile and client segments. Mark Montierth, Corporate Vice President and General Manager, who has led the Mobile Business Unit (MBU), will lead MCBU.
Automotive and Embedded Business Unit (AEBU): Focused on memory and storage solutions for the automotive, industrial and consumer segments. Kris Baxter, Corporate Vice President and General Manager, who has led the Embedded Business Unit (EBU), will lead AEBU.
All four business units will continue to report to Sumit Sadana, Executive Vice President and Chief Business Officer.
"This reorganization completes our evolution to a market segment-focused business unit structure, with exciting AI-led growth opportunities in every business unit,” said Sumit Sadana, EVP and Chief Business Officer at Micron Technology. “This structure sharpens our ability to partner deeply with customers and build on our tremendous portfolio momentum with differentiated solutions for all end markets.”
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Global Sourcing Spotlight: Risk Management Strategies in Global Sourcing
07/23/2025 | Bob Duke -- Column: Global Sourcing SpotlightIn the global economy, businesses rely increasingly on international suppliers to optimize costs, enhance product quality, and expand market reach. However, global sourcing has a range of risks that can disrupt supply chains, inflate costs, and damage brand reputations. To mitigate these challenges and ensure business continuity, implement robust risk management strategies. Here are some critical risk management approaches to global sourcing, supported by real-world examples and actionable insights.
Marcy’s Musings: From Pitch to PO—The Sales Stack
07/21/2025 | Marcy LaRont -- Column: Marcy's MusingsIt is a foundational truth that a company lives and dies by its sales. Receiving that PO or contract starts the operational chain. It is the purest symbol of the machinations of the business process: You are paying me for something I am doing, making, or sourcing for you. Then, every single thing a business does in executing and fulfilling that sales agreement speaks directly to customer experience and whether more POs will follow. You won't keep customers if you don't make a quality product and provide strong customer service.
July 2025 PCB007 Magazine: Sales—From Pitch to PO
07/18/2025 |Though all parts of a company are essential for holistic success, it is a foundational truth that a company lives and dies by its sales. If there are no sales, the company eventually ceases to exist, or as Henry Ford says, “Nothing happens until someone sells something.” In the July issue of PCB007 Magazine, we break down the sales stack and provide a guide to up your sales game.
It’s Only Common Sense: Knowing When to Walk Away
07/21/2025 | Dan Beaulieu -- Column: It's Only Common SenseKnowing when to walk away is as critical as knowing when to say yes. It might feel counterintuitive, especially when every deal seems like an opportunity, but successful professionals often have mastered the art of stepping back when a deal, partnership, or customer no longer aligns with their goals, values, or long-term strategy.
Dan’s Biz Bookshelf: ‘Elevate: Push Beyond Your Limits'
07/16/2025 | Dan Beaulieu -- Column: Dan's Biz BookshelfI have read a lot of business books over the years. Some inspire, some educate, and a few do both while also shifting the way we approach leadership and personal growth. Robert Glazer’s "Elevate: Push Beyond Your Limits and Unlock Success in Yourself and Others" falls into the latter category.