It’s Only Common Sense: Pricing PCBs? It’s All in Their Heads
Punching Out: Entrepreneurship Through Acquisition Buyers for PCB/EMS Shops
Driving Innovation: Mastering Panel Warpage
Survey Says Reshoring is a TCO Equation
August 13, 2025 | Nolan Johnson, SMT007 MagazineEstimated reading time: 1 minute
Harry Moser, founder of the Reshoring Initiative, and Kathy Nunnally of Regions Recruiting partnered to survey contract manufacturers and OEMs earlier this year, querying them about their offshoring beliefs and practices. They found that while offshoring, tariffs, trade balances, and the like, are important to a company’s bottom line, there’s a larger and more extensive issue: workforce. In this interview, they detail the results of that survey and what they believe can and should be done to fix this long-standing issue.
Nolan Johnson: Harry and Kathy, let's start with some background on the Reshoring Initiative.
Harry Moser: I founded the Reshoring Initiative in 2010 as a nonprofit with a mission to balance the goods trade deficit, which was $1.2 trillion last year. We do that by documenting the trend so people can see it's real and happening, and by promoting the trend. We believe that by having tools such as our Total Cost of Ownership (TCO) Estimator available to help companies make smarter decisions, they can buy smarter and, in some cases, such as with contract manufacturers, sell smarter. That may convince the OEMs to buy from them.
Johnson: Harry, how did you come to be working in this space?
Moser: I was president of a $100-million-a-year company, and when I turned 65, the Swiss parent company told me it was time to leave. Since I was available and knew someone had to do something to reverse offshoring, I volunteered myself. Fortunately, I had excellent support from various manufacturing trade associations over the years, helping to make this possible.
Johnson: Kathy, what brought you to this project?
Kathy Nunnally: Regions Recruiting is supporting the manufacturing and B2B distribution industries with talent. We're helping advance those businesses with top talent, and it's an exciting time to be in the industry.
To continue reading this interview, which originally appeared in the August 2025 issue of SMT007 Magazine, click here.
Share on:
Testimonial
"Our marketing partnership with I-Connect007 is already delivering. Just a day after our press release went live, we received a direct inquiry about our updated products!"
Rachael Temple - AlltematedSuggested Items
HyRel Technologies Showcases Summer Intern Success Through Hands-On Innovation
09/16/2025 | HyRel TechnologiesHyRel Technologies, a global provider of quick turn semiconductor modification solutions, proudly highlights the accomplishments of its two recent summer interns, Danny Hoang and Nisarg Jadav.
ICAPE Group Unveils Exclusive Report on Sustainability in Electronics Manufacturing
09/15/2025 | ICAPE GroupICAPE Group, a global leader in printed circuit boards (PCBs) and custom electronics manufacturing, today announces the launch of its 2025 Industry Outlook & Innovation Report: Sustainability in Electronics Manufacturing. This exclusive report is accompanied by fresh insights from a dedicated Statista survey of 100 electronics manufacturing professionals, commissioned by ICAPE Group.
I-Connect007 Editor’s Choice: Five Must-Reads for the Week
09/12/2025 | Marcy LaRont, I-Connect007We may be post-Labor Day, but it is still hot-hot-hot here in the great state of Arizona—much like our news cycles, which have continued to snap, crackle, and pop with eye-raising headlines over this past week. In broader global tech news this week, AI and tariff-type restrictions continues to dominate with NVIDIA raising its voice against U.S. lawmakers pushing chip restrictions, ASML investing in a Dutch AI start-up company to the tune of $1.5 billion, and the UAE joining the ranks of the U.S. and China in embracing “open source” with their technology in hopes of accelerating their AI position.
Machvision Leads Shift to Automated Inline Final Inspection, AOI in North America
09/10/2025 | Ralph Jacobo, all4-PCBSchweitzer Engineering Laboratories (SEL) chose Machvision inspection equipment due to its capabilities and versatility. Machvision of Taiwan offers circuit inspection, hole inspection and measurement, IC Substrate and HDI inspection, and final visual inspection solutions. The best fit for SEL was the 4.0Pro Circuit Inspection for inner and outer layers, and the AFI6 for final visual inspection of finished panels.
Dan Feinberg on Walt Custer: Remembering an Extraordinary Business Associate and Friend
09/09/2025 | Dan Feinberg, Technology Editor, I-Connect007The passing of Walt Custer marks the end of an era for all those who knew him and were helped and impressed by his presence, both personally and professionally. Walt's life was characterized by his unwavering commitment to the industry, his profound wisdom and willingness to share it, and his infectious enthusiasm for everything he did.