-
- News
- Books
Featured Books
- smt007 Magazine
Latest Issues
Current IssueSpotlight on India
We invite you on a virtual tour of India’s thriving ecosystem, guided by the Global Electronics Association’s India office staff, who share their insights into the region’s growth and opportunities.
Supply Chain Strategies
A successful brand is built on strong customer relationships—anchored by a well-orchestrated supply chain at its core. This month, we look at how managing your supply chain directly influences customer perception.
What's Your Sweet Spot?
Are you in a niche that’s growing or shrinking? Is it time to reassess and refocus? We spotlight companies thriving by redefining or reinforcing their niche. What are their insights?
- Articles
- Columns
- Links
- Media kit
||| MENU - smt007 Magazine
Component Selection for Easier Design and Manufacture of Electronics
December 17, 2014 | Joe Fjelstad, Verdant ElectronicsEstimated reading time: 1 minute
“Simplify, simplify, simplify.”
—Henry David Thoreau
Thoreau penned his simple lifestyle mantra more than 150 years ago and it still as valid today as it was when he first captured and recorded his thoughts on paper. He was not the first to extoll the importance of simplicity, but he said it in a memorable way.
Achieving simplicity has been deemed a worthy objective by many philosophers over centuries, and people often profess to seek simplicity in their lives. In the world of high tech, simplicity is arguably one of the foundational objectives of most of the technologies that surround us today. Certainly this is true in terms of how product designers are trying to create interfaces that allow even the most nontechnical users to get what they need from electronic products with a minimum of hassle.
However, that interface simplicity is undergirded by a massively complex electromechanical substructure of circuits, sensors and components. Pop open any high-end electronic device and you will be met by an impressive mass of densely packed components and circuits. Presently, those components are available in a wide array of formats, with a number of different lead shapes and forms along with the device’s mechanical outline. Presently, there are J-leads, I-leads, gull-wing leads, posts, balls and no leads at all. Mechanical outlines are generally square and rectangular, but the bodies can have a wide range of dimensions in X, Y and Z. While area array technology has helped to make things smaller, it has also upped the complexity factor from a design perspective by mixing grids and land shapes and sizes.
Why so many options? It is because there is not, nor has there ever been, a truly coherent approach to the process of selecting package structures for ICs or any other components for that matter. Yes, a roadmap for electronic component lead pitch was introduced with the advent of SMT, and that roadmap said that every next-generation lead pitch should be 80% of the size of the previous generation lead pitch.
Read the full article here.
Editor's Note: This article originally appeared in the November 2014 issue of The PCB Design Magazine.
Testimonial
"The I-Connect007 team is outstanding—kind, responsive, and a true marketing partner. Their design team created fresh, eye-catching ads, and their editorial support polished our content to let our brand shine. Thank you all! "
Sweeney Ng - CEE PCBSuggested Items
ASM Technologies Limited signs MoU with the Guidance, Government of Tamilnadu to Expand Design-Led Manufacturing capabilities for ESDM
09/15/2025 | ASM TechnologiesASM Technologies Limited, a pioneer in Design- Led Manufacturing in the semiconductor and automotive industries, announced signing of Memorandum of Understanding (MoU) with the Guidance, Government of Tamilnadu whereby it will invest Rs. 250 crores in the state to expand its ESDM related Design-Led Manufacturing and precision engineering capacity. ASM Technologies will acquire 5 acres of land from the Government of Tamilnadu to set up a state-of-the-art design facility in Tamil Nadu's growing technology manufacturing ecosystem, providing a strong strategic advantage and long-term benefits for ASM.
Variosystems Strengthens North American Presence with Southlake Relaunch 2025
09/15/2025 | VariosystemsVariosystems celebrated the relaunch of its U.S. facility in Southlake, Texas. After months of redesign and reorganization, the opening marked more than just the return to a modernized production site—it was a moment to reconnect with our teams, partners, and the local community.
Deca, Silicon Storage Technology Announce Strategic Collaboration to Enable NVM Chiplet Solutions
09/11/2025 | Microchip Technology Inc.As traditional monolithic chip designs grow in complexity and increase in cost, the interest and adoption of chiplet technology in the semiconductor industry also increases.
I-Connect007 Launches New Podcast Series on Ultra High Density Interconnect (UHDI)
09/10/2025 | I-Connect007I-Connect007 is excited to announce the debut of its latest podcast series, which shines a spotlight on one of the most important emerging innovations in electronics manufacturing: Ultra-High-Density Interconnect (UHDI). The series kicks off with Episode One, “Ultra HDI: What does it mean to people? Why would they want it?” Host Nolan Johnson is joined by guest expert John Johnson, Director of Quality and Advanced Technology at American Standard Circuits (ASC).
Global Citizenship: Together for a Perfect PCB Solution
09/10/2025 | Tom Yang -- Column: Global CitizenshipIf there’s one thing we’ve learned in the past few decades of electronics evolution, it’s that no region has a monopoly on excellence. Whether it’s materials science breakthroughs in Europe, manufacturing efficiencies in China, or design innovations in Silicon Valley, the PCB industry thrives on collaboration.