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Getting to Know Your Designer
In this issue, we examine how fabs work with their design customers, educating them on the critical elements of fabrication needed to be successful, as well as the many tradeoffs involved. How well do you really know your customer? What makes for a closer, more synchronized working relationship?
In this issue, the biggest names in PCB manufacturing share their economic outlook for the upcoming year and beyond. As you will see, they were all bullish on our industry, but there was some apprehension as well. No one wants to get burned by another the supply chain disruption.
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Atotech Increases Equipment Manufacturing Capacity with New Facility in ChinaJuly 8, 2015 | Atotech
Estimated reading time: 2 minutes
Atotech, a global leader in specialty plating chemicals, equipment and services today announced the inauguration of its second equipment manufacturing facility in Guangzhou, China to meet the growing demand for its plating equipment. Globally this is Atotech's third facility dedicated to manufacturing production equipment for the electronics industry. The plant, built on an area of 63,000 sqm leaving space for further expansion and will generate close to 200 local jobs over the next three years. State-of-the-art machines and processes have been deployed to ensure greater precision, accuracy and efficiency in the production of next generation PCB, IC Substrate and Semiconductor manufacturing equipment.
Commenting on the development, Mr. Reinhard Schneider, President of Atotech said: "The opening of this facility in Guangzhou marks a new milestone for Atotech and our commitment to China. The new plant is a direct response to our customers' trust in our pioneering technology and sharply rising demand for our manufacturing equipment. In-line with our corporate priority, the facility meets latest technology and quality standards, as well as rigorous sustainability norms." Atotech is an unrivaled supplier to the PCB and IC Substrate industries backed with over two decades of experience, a strong focus on R&D and cost-optimized manufacturing. The company's flagship brands Uniplate and Horizon are marketleading horizontal systems serving the global leaders in PCB and IC Substrate manufacturing. The Uniplate systems provide production solutions for desmear, through hole metallization and electrolytic copper processing and the Horizon systems production solutions for final finishing using immersion tin, and for surface treatment e.g. bonding enhancement and permanent non-etching adhesion processes. Both brands have been driving Atotech's success for several years now.
Phase 1 of the new investment (33 M USD) will ramp up the production capacity of Uniplate and Horizon, as well as the newly introduced local platform for manufacturing equipment. Phase 2 will further expand the production capacity of the facility to include semiconductor equipment part manufacture and assembly to serve the increasing demand for new advanced packaging production solutions.
With the new facility Atotech aims to react faster to the rapidly changing and highly demanding markets and cater to individual customers’ demands.
The new facility will effectively support Atotech's customers' next generation manufacturing programs. Furthermore, it will contribute significantly to the local economy and its development within the technology industry.
Atotech is one of the world’s leading manufacturers of specialty plating chemicals and equipment for the printed circuit board, IC-substrate and semiconductor industries, as well as for the decorative and functional surface finishing industries. Atotech has annual sales of 1.3 billion USD and is fully committed to sustainability – we develop technologies to minimize waste and to reduce environmental impact. Atotech is a division of the Total Group, and has its headquarters in Berlin, Germany. The company employs around 4,100 people in more than 40 countries.
Press Contact: Atotech Headquarters Atotech Deutschland GmbH Smriti Dave Erasmusstr. 20 D-10553 Berlin Phone +49 30-349 85-978 Fax +49 30-349 85-670 Email: firstname.lastname@example.org
After working for a capital equipment supplier for almost 50 years, I’ve found that the most important part of getting to know your vendor is good communication among all parties. While contact between fabricators of a constantly changing product line and the designers of those products may occur daily or weekly, conversations between you and your equipment supplier may be years apart. That lengthy gap often means that previous contacts may have been promoted, retired, or moved on to other opportunities. You may have also migrated to a new supplier with whom you have little or no history. In either case, you will be interacting with someone you are unfamiliar with (as they are with you). Therefore, it is essential for both sides to communicate clearly so expectations will align.
The opening session of the second day’s conference proceedings focused on global PCB trends and was introduced and moderated by Dr. Michele Stampanoni, vice president of strategic sales and business development at Cicor Group in Switzerland. He opened the session with Dr. Hayao Nakahara’s knowledgeable and enlightening video presentation on the IC substrates industry.
The 2024 Winter Conference of the EIPC took place January 30 and 31 at the IHK Academie in Villingen-Schwenningen, Germany. The keynote session will be reported separately. Here is my review of the first day’s conference proceedings.
Electrodeposition comes down to fundamentals. In the early days of plating, many users considered the nuances of metallization as black magic. Those days are long gone. Having a thorough understanding of the critical parameters that influence electrodeposition will determine success.
High Density Packaging User Group (HDP) is pleased to announce that Shikoku Chemicals Corporation (Shikoku) has become a member.