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Two years after launching its state-of-the-art PCB facility, SEL shares lessons in vision, execution, and innovation, plus insights from industry icons and technology leaders shaping the future of PCB fabrication.
Sales: From Pitch to PO
From the first cold call to finally receiving that first purchase order, the July PCB007 Magazine breaks down some critical parts of the sales stack. To up your sales game, read on!
The Hole Truth: Via Integrity in an HDI World
From the drilled hole to registration across multiple sequential lamination cycles, to the quality of your copper plating, via reliability in an HDI world is becoming an ever-greater challenge. This month we look at “The Hole Truth,” from creating the “perfect” via to how you can assure via quality and reliability, the first time, every time.
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John Mitchell Addresses Industry Workforce Challenges with U.S. Department of Commerce
February 19, 2024 | Marcy LaRont, PCB007 MagazineEstimated reading time: Less than a minute
IPC’s efforts in government relations and advocacy have been pivotal in getting legislation like the CHIPS Act passed. IPC has coined the phrase “silicon to systems” to highlight that things like chips can only function within a complete electronics system, which depends on a much broader electronics supply chain than just semiconductors. They continue to work ardently to make sure our industry’s voices are heard.
In February, IPC President and CEO Dr. John W. Mitchell was back in Washington, D.C., representing our industry in a meeting convened by the U.S. Department of Commerce, where he discussed workforce issues and how to ensure that our businesses have the workforce they need. In this audio interview, he reviews his concerns and solutions on workforce development.
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Brent Fischthal - Koh YoungSuggested Items
Walt Custer: Making Data Interesting
09/03/2025 | Andy Shaughnessy, I-Connect007I just learned that IPC Hall of Famer Walt Custer has passed away at 81. I first met Walt about 20 years ago when I started covering the fabrication industry. Right away, he started telling me which companies to watch and which trends to follow. This was in the years following 9/11, and things were still pretty fluid.
The Chemical Connection: Experience and Wisdom Gained by Doing Business
09/03/2025 | Don Ball -- Column: The Chemical ConnectionA well-managed company learns to adjust its strategies and processes based on what it learns during challenging times. The experience gained from making (or losing) a difficult sale is invaluable in adapting new sales and manufacturing processes necessary to make that sale the next time, no matter how painful those new processes might be.
Labor Day: U.S. Federal Holiday
09/01/2025 | Andy Shaughnessy, I-Connect007Today is Labor Day, a U.S. federal holiday that Americans celebrate on the first Monday of September each year. This marks the 131st anniversary of the holiday. In 1887, Oregon was the first state to make Labor Day an official holiday. In 1894, after the Pullman Strike, Congress passed a bill that recognized Labor Day as a federal holiday, and President Grover Cleveland signed the bill into law.
Target Condition: Floor Planning Without a Floor
08/27/2025 | Kelly Dack -- Column: Target ConditionBy a show of hands, how many PCB designers have been asked to start a layout without a board outline, keep-out zones, or even height constraints? How many have had to work within a specific enclosure before the schematic was finalized? If this sounds familiar, you're not alone. Starting a PCB layout without critical constraints is like hiring an interior designer to buy furniture and carpet for a house you haven’t even purchased yet, or, even worse, trying to fit four bedrooms' worth of furniture in a one-room cabin.
Meet the Round 1 Winners of the Bright Manufacturing Student Challenge 2025
08/20/2025 | Tara Dunn, SMTAThe Bright Manufacturing Student Challenge is an opportunity for student teams to design and develop innovative solutions for real-world electronics manufacturing problems. The eight-week competition, sponsored by the Electronics Manufacturing & Assembly Collaborative (EMAC) through electronicsworkforce.com, allows students to showcase their technical skills, creativity, and problem-solving abilities.