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Beyond the Rulebook
What happens when the rule book is no longer useful, or worse, was never written in the first place? In today’s fast-moving electronics landscape, we’re increasingly asked to design and build what has no precedent, no proven path, and no tidy checklist to follow. This is where “Design for Invention” begins.
March Madness
From the growing role of AI in design tools to the challenge of managing cumulative tolerances, these articles in this issue examine the technical details, design choices, and manufacturing considerations that determine whether a board works as intended.
Looking Forward to APEX EXPO 2026
I-Connect007 Magazine previews APEX EXPO 2026, covering everything from the show floor to the technical conference. For PCB designers, we move past the dreaded auto-router and spotlight AI design tools that actually matter.
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Real Time with... IPC APEX EXPO 2024: Pluritec's Expansion and Growth in the North American Market
April 19, 2024 | Real Time with...IPC APEX EXPOEstimated reading time: Less than a minute
Nicola Doria, president of Pluritec, discusses the company's strategic focus on the North American market, their investment in a new sales organization, service expansion, and a new process integration line. The conversation also covers market response and future installations, as well as Pluritec's new partnership with IEC.
Click to watch the interview on our Real Time with... IPC APEX EXPO 2024 event site.
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Brent Fischthal - Koh YoungSuggested Items
Infineon Further Extends Global Leadership in the Automotive Semiconductor Market
04/13/2026 | InfineonInfineon Technologies AG has once again proven to be the world’s leading automotive semiconductor supplier.
The Marketing Minute: Your Metrics Aren’t Telling the Full Story
04/08/2026 | Brittany Martin -- Column: The Marketing MinuteIn digital marketing, we tend to rely on the same set of metrics: Average read time. Bounce rate. Session data. For years, these metrics have been the default for gauging marketing success, so it makes sense to rely on them. But in today’s privacy-first B2B environment, they’re becoming less reliable and often misleading. You’re missing part of the picture.
Take the Mic: Photo Chemical Systems: 50 Years Strong
04/03/2026 | Real Time with... APEX EXPOPhoto Chemical Systems is celebrating 50 years in the bare board PCB market. David Graves and Jason Averette discuss how they've expanded into assembly, leveraging strong relationships and a customer-centric approach to navigate supply chain challenges. With innovative solutions and future growth strategies, including AI integration and new market ventures, Photo Chemical Systems continues enduring success.
It’s Only Common Sense: Quoting Is Marketing, So Treat It That Way
04/06/2026 | Dan Beaulieu -- Column: It's Only Common SenseMost companies think marketing is what happens before the quote. They rely on their website, trade show booth, LinkedIn posts, clever taglines, and email campaigns. But when the RFQ shows up, the marketing suddenly disappears, and math takes over.
AI Server Demand to Drive Memory Contract Price Increases in 2Q26 as CSPs Secure Supply via Long-Term Agreements
03/31/2026 | TrendForceTrendForce’s latest memory pricing survey reveals that DRAM suppliers are reallocating capacity toward HBM and server applications in 2Q26, while implementing catch-up pricing to narrow price gaps across product segments.