Continuous Testing Market to Grow at a CAGR of 15.9%
May 9, 2018 | PRNewswireEstimated reading time: 2 minutes
The continuous testing market size is expected to grow from $1.15 billion in 2018 to $2.41 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 15.9% during the forecast period. The growing need among organizations across industry verticals for digital transformation of their business processes, the growing need for continuous and timely delivery of software, and DevOps going mainstream are expected to drive the growth of continuous testing market. The major factor that is expected to restrict the growth of continuous testing market is the heavy dependence on traditional approaches and the lack of skilled and experienced test automation professionals.
The professional segment is expected to account for the larger market size during the forecast period.
Professional services have been categorized into implementation, advisory and consulting, support and maintenance, and training and education services.Organizations depend on professional experts to integrate and deploy continuous testing tools for thorough testing to reduce their business risks and ensure the smooth functioning of software.
Professional service providers help integrate continuous testing solutions with existing workflows in enterprises and provide support and training to upgrade and resolve issues over a short period of time, thereby facilitating organizations with faster and timely delivery of their software.
The Small and Medium-sized Enterprises (SMEs) segment is expected to grow at a higher CAGR during the forecast period.
The Small and Medium-sized Enterprises (SMEs) segment is expected to grow at a higher CAGR during the forecast period.Cost-effectiveness is the important need of SMEs, as they always face constraints in marketing themselves and gaining visibility, due to their limited budgets.
Moreover, SMEs use continuous testing for reducing the time and increasing their efficiency in executing the software development life cycle.Due to budget constraints, SMEs mostly prefer cloud-based solutions over on-premises solutions, and this adoption trend is expected to accelerate in the near future, enabling the cloud deployment type to have a considerable market size during the forecast period.
The SMEs segment has a huge potential to flourish in the continuous testing market during the forecast period.
Asia Pacific (APAC) is expected to witness the highest growth rate during the forecast period.
North America is estimated to account for the largest market share in 2018, while APAC is expected to grow at the highest CAGR during the forecast period.APAC is expected to be a lucrative market for continuous testing during the forecast period, considering the untapped opportunities and increasing commercial investment in different industry verticals in the region.
Multinational companies are expected to emphasize on exploring the APAC market by partnering with local companies, channel partners, and technology partners.Moreover, the increasing adoption of cloud and mobile technologies and the growing trend of outsourcing a few operations to specialist companies have led to the rapid adoption of continuous testing in the APAC countries, such as India, China, and Australia.
Testimonial
"In a year when every marketing dollar mattered, I chose to keep I-Connect007 in our 2025 plan. Their commitment to high-quality, insightful content aligns with Koh Young’s values and helps readers navigate a changing industry. "
Brent Fischthal - Koh YoungSuggested Items
The Marketing Minute: Marketing With Layers
10/15/2025 | Brittany Martin -- Column: The Marketing MinuteMarketing to a technical audience is like crafting a multilayer board: Each layer serves a purpose, from the surface story to the buried detail that keeps everything connected. At I-Connect007, we’ve learned that the best marketing campaigns aren’t built linearly; they’re layered. A campaign might start with a highly technical resource, such as an in-depth article, a white paper, or a podcast featuring an engineer delving into the details of a process. That’s the foundation, the substance that earns credibility.
ICT Symposium Review: Sustainability and the Circular Economy
10/09/2025 | Pete Starkey, I-Connect007It was pleasant autumnal weather as we made our way once again to Meriden, the nominal centre of England, for the 2025 Annual Symposium of the Institute of Circuit Technology. Delegates were welcomed by technical director Emma Hudson who introduced and moderated a skilfully coordinated programme, focused on the highly relevant theme of sustainability.
Circular Packaging Market to Reach $98.0 Billion by 2035
10/08/2025 | Fact.MRThe market's journey from USD 45.8 billion in 2025 to USD 98.0 billion by 2035 represents substantial growth, the market will rise at a CAGR of 7.9% demonstrating the accelerating adoption of sustainable packaging systems and circular economy solutions across food & beverage, personal care, and e-commerce sectors.
It’s Only Common Sense: Stop Whining About the Market—Outwork It
10/06/2025 | Dan Beaulieu -- Column: It's Only Common SenseWhenever the market hiccups or the industry cycle dips, I hear the same tired chorus: “The market is down. Customers aren’t buying. What can we do? We just have to wait it out.” Nonsense. If you think that by showing up, opening your doors, and waiting for the economy to smile kindly upon you, that success will follow, you are in the wrong business. Worse yet, you’re living in the wrong mindset. Most people don’t want to hear the truth that winners find business in down cycles. Losers blame the economy.
Schweizer Ends Staff Restructuring Measures and Short-Time Working at the Schramberg Site
10/01/2025 | Schweizer Electronic AGSchweizer Electronic AG has implemented comprehensive measures to adjust its cost and personnel structure at its Schramberg site due to strong market fluctuations in the automotive and industrial electronics sector. Thanks to the successful restructuring, short-time working can now be ended with immediate effect. A stable order situation is expected for the fourth quarter, with signs of growth momentum returning in 2026.