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Beyond the Rulebook
What happens when the rule book is no longer useful, or worse, was never written in the first place? In today’s fast-moving electronics landscape, we’re increasingly asked to design and build what has no precedent, no proven path, and no tidy checklist to follow. This is where “Design for Invention” begins.
March Madness
From the growing role of AI in design tools to the challenge of managing cumulative tolerances, these articles in this issue examine the technical details, design choices, and manufacturing considerations that determine whether a board works as intended.
Looking Forward to APEX EXPO 2026
I-Connect007 Magazine previews APEX EXPO 2026, covering everything from the show floor to the technical conference. For PCB designers, we move past the dreaded auto-router and spotlight AI design tools that actually matter.
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April 2022 Issue of PCB007 Magazine Available Now
April 18, 2022 | I-Connect007 Editorial TeamEstimated reading time: 1 minute
For the past few years, industry analysts have been talking about the need for fabricators to “upskill” their employees to be ready for the technologies of tomorrow. The Smart factory and Industry 4.0—not to mention the ramping-up of AI—are just a few reasons that your staff members really need to be continuing their education throughout their careers.
But upskilling is more than a fancy-sounding idea. In today’s labor market, fabrication management may not have any other alternatives than to make the best of the employees they have right now. That, and pray that none of the subject matter experts retire in the meantime.
It's certainly a good time to be adding tools to your toolbox of skills. As the Smart factory and Industry 4.0 lead the drive to replace more humans with technology, the need for humans who are trained to manage AI-optimized systems will increase exponentially. A lot of the software used to fabricate and assemble PCBs contains AI or machine learning—it just operates in the background, learning as it works.
But what's the best way to upskill your employees? Several managers we spoke with said that they don’t have time to take staff off the shop floor for training sessions. Your best bet is to incentivize employees to continue their education and training on their own time, but how do you make that happen?
This is advice you’ll turn to again and again.
Preview or download your PDF copy today on the virtual newsstand or subscribe here for delivery in your e-mailbox.
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04/27/2026 | Dan Beaulieu -- Column: It's Only Common SenseWhat does marketing mean to you? Is it a corner office with cool posters on the wall? Is it the person running your LinkedIn page or the trade show booth with the shiny graphics and the bowl of candy? Yes, marketing is those things, but it’s more than that. It’s a discipline, and if you treat it like a department, you’re already losing.
PHOTO GALLERY: APEX EXPO Receptions Are Where the Industry Comes Together
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The Marketing Minute: Your Metrics Aren’t Telling the Full Story
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It’s Only Common Sense: Fearless Selling—Why Playing It Safe Is Killing You
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It’s Only Common Sense: Control Your Market With Your Actions
02/09/2026 | Dan Beaulieu -- Column: It's Only Common SenseMost companies don’t want to admit that their low sales mean their stories got stale. They’ll blame the economy, their competitors, the election cycle, or “industry headwinds,” when what really happened is much simpler: They stopped saying anything worth hearing. Customers stopped noticing because most companies sound exactly the same. You could have the most advanced product in your category, but if you describe it like everyone else, you’ve already lost. Nobody buys “high quality,” “fast turnaround,” or “excellent service” anymore. Those slogans are expected table stakes, not selling points.