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We take the pulse of the PCB industry by sharing insights from leading fabricators and suppliers in this month's issue. We've gathered their thoughts on the new U.S. administration, spending, the war in Ukraine, and their most pressing needs. It’s an eye-opening and enlightening look behind the curtain.
The Essential Guide to Surface Finishes
We go back to basics this month with a recount of a little history, and look forward to addressing the many challenges that high density, high frequency, adhesion, SI, and corrosion concerns for harsh environments bring to the fore. We compare and contrast surface finishes by type and application, take a hard look at the many iterations of gold plating, and address palladium as a surface finish.
It's Show Time!
In this month’s issue of PCB007 Magazine we reimagine the possibilities featuring stories all about IPC APEX EXPO 2025—covering what to look forward to, and what you don’t want to miss.
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I-Connect007 Editor’s Choice: Five Must-Reads for the Week
December 9, 2022 | Andy Shaughnessy, Design007 MagazineEstimated reading time: 2 minutes

We’re into December, and the new year is around the corner. Things are looking pretty good for our industry. Trade show attendance is back up to pre-COVID levels, and a lot of companies are having banner years. Has the virtual trade show gone the way of the dodo bird? Let’s hope!
This week, our must-reads include articles and news items on the decline of R&D, STEM education for kids, why vias do not heat up, the need for more DFT, and the lack of movement toward intelligent data transfer. Designers just love their Gerbers, but Dana Korf has a few ideas about how to make Gerbers obsolete.
Have a good weekend!
R&D Takes Back Seat Amidst Chip Shortage—But It Shouldn’t
Published December 8
R&D has been in a precarious position ever since the demise of the old captive system, and the recent supply chain brouhaha has put a squeeze on the remaining research and development. Malcolm Thompson of NextFlex explains why this doesn’t have to be the case, and what can be done to get the white-coated folks in this industry back to their microscopes.
Dana on Data: PCB Data Transfer Non-evolution
Published December 8
Columnist Dana Korf has made it his mission to spearhead the switch to intelligent data transfer, since many of the errors found by CAM are the result of inefficient data transfer. In this column, Dana points out that many PCB designers are now transferred on scanned copies of paper documents, and he offers a few suggestions for ways to jump-start the move to a completely intelligent data transfer.
Siemens’ Hour of Engineering to Spark Middle School Interest in STEM
Published December 7
We always say, “Get the kids interested in STEM when they’re young.” Well, Siemens is doing just that, taking their show on the road to middle schools. At 11 and 12 years old, they’re able to grasp concepts like this, and it just might get them thinking about a career in STEM as they go through high school and college. And they can probably sit through one hour. We need to do more to reach the K-12 students.
Electronics vs. Physics: Why Vias Don’t Get Hot
Published December 6
Why don’t vias get hot? It seems like they would heat up, since they connect multiple layers full of traces that do heat up. But that’s not the case, as Doug Brooks and Johannes Adam report in this article. They explain why vias don’t heat up, why thermal vias don’t work, and which parts of IPC-2152 are out of date regarding vias and temperatures. You might wind up understanding Joule heating!
The Test Connection: Spreading the Word About DFT
Published December 7
The drive for DFT is picking up steam now, after years of being seen as an unnecessary option. Increasing signal speeds and shrinking features have made DFT a necessity now. At PCB Carolina, I spoke with Bert Horner of The Test Connection about the need for designers to keep test in mind, and why DFT can’t be considered an afterthought for most of today’s designs.
Suggested Items
Real Time with... IPC APEX EXPO 2025: Show Wrap Up–A Review with John Mitchell
04/21/2025 | Real Time with...IPC APEX EXPOMarcy LaRont sits down with Dr. John W. Mitchell on the last day of IPC APEX EXPO 2025, marking its 25th anniversary. They highlight the event's success and specifically recognize this year's technical conference and professional development tracks. They also discuss AI's role in electronics, as Mitchell urges professionals to improve their skills around AI to keep themselves valuable and relevant. AI is here to stay! He touches upon tariffs and promotes a diverse supply chain, emphasizing the essential ingredient of collaboration for mutual success. Ending on sustainability, he discusses IPC's launch of the Evolve program showcasing the industry's commitment to sustainability.
EIPC Summer Conference 2025: PCB Innovation in Edinburgh
04/18/2025 | EIPCEIPC have very wisely selected this wonderful city in Scotland as the venue for their Summer Conference on June 3-4. Whilst delegates will be distilling the proven information imparted by the speakers in the day, in the evening they will be free spirits at the Conference Dinner.
IPC President's Award: Barry Matties
04/21/2025 | Pete Starkey, I-Connect007The IPC President’s Award is given to IPC members who have exhibited ongoing leadership in IPC and have made significant contributions of their time and talent to the association and the electronic interconnect industry. Individuals can receive this award only once. Barry Matties has been a leading global force in publishing content about the electronics industry for nearly 40 years. He began his publishing career as a co-founder of CircuiTree Magazine in 1987, which became the leading printed trade journal serving the PCB industry.
IPC President’s Award: Xaver Feiner
04/17/2025 | Nolan Johnson, SMT007 MagazineThroughout his career, Xaver Feiner, vice president of marketing and sales at Zollner Elektronik, has developed extensive expertise in account management and new business development with a strong focus on the semiconductor industry, aerospace, and industrial electronics. Xaver has cultivated a profound understanding of global markets and remains deeply engaged with the challenges and opportunities presented by digital transformation. Since 2020, he has been an active member of the IPC Europe Advocacy Group, where he is dedicated to advancing the position of the electronics industry and the EMS sector across Europe.
New High Power 3D AXI for Power Electronics from Test Research, Inc.
04/17/2025 | TRITest Research, Inc. (TRI), a leading provider of Test and Inspection solutions for the electronics manufacturing industry, proudly announces the launch of the 3D AXI TR7600HP system. Designed for power semiconductor inspection, the TR7600HP enhances accuracy and efficiency in detecting defects in components such as IGBTs, MOSFETs, SiC inverters, and Paladin Connectors.