-
- News
- Books
Featured Books
- pcb007 Magazine
Latest Issues
Current IssueVoices of the Industry
We take the pulse of the PCB industry by sharing insights from leading fabricators and suppliers in this month's issue. We've gathered their thoughts on the new U.S. administration, spending, the war in Ukraine, and their most pressing needs. It’s an eye-opening and enlightening look behind the curtain.
The Essential Guide to Surface Finishes
We go back to basics this month with a recount of a little history, and look forward to addressing the many challenges that high density, high frequency, adhesion, SI, and corrosion concerns for harsh environments bring to the fore. We compare and contrast surface finishes by type and application, take a hard look at the many iterations of gold plating, and address palladium as a surface finish.
It's Show Time!
In this month’s issue of PCB007 Magazine we reimagine the possibilities featuring stories all about IPC APEX EXPO 2025—covering what to look forward to, and what you don’t want to miss.
- Articles
- Columns
Search Console
- Links
- Media kit
||| MENU - pcb007 Magazine
Fire Your Hiring Habits
June 28, 2023 | Barry Matties, I-Connect007Estimated reading time: 2 minutes

The title of John W. Mitchell’s new book, Fire Your Hiring Habits, says it all. Hiring and retaining talent is an ongoing challenge for our industry that requires unconventional thinking, casting a wider net, and addressing the real issues at hand. John shares his thoughts behind the book and why we need to rethink the entire hiring process.
Barry Matties: John, congratulations on your new book. The title is interesting, so let’s start there. What habits need to be fired?
John Mitchell: I spend quite a bit of time talking with industry leaders, as well as reviewing IPC’s various sentiment surveys. What I see is we’re doing the same things we’ve done for 20 years even while the world around us has changed. We need to act differently now from how we might have in the past. In our industry, we’ve always had challenges with our workforce, especially in finding the right talent. This book is about two big pieces that align strongly with IPC’s mission in workforce development: finding and keeping the right people. At one point, we thought about titling the book, “Finders Keepers.” The entire appendix of the book is a white paper about building electronics better by solving these workforce challenges.
It is written in an approachable, fun way for those who are trying to hire and retain talent; it's really meant for them. Anybody that hangs around me for a while will probably hear me quote more than one movie line, and so you’ll find some of those in the book. We wanted to keep it fresh and easy to read, but still provide valuable tools you need.
Matties: There was an era when you found a job, signed up for the pension, and happily retired 30 or 40 years later. Those days seem to be long gone.
Mitchell: Yeah. The companies that do that are few and far between.
Matties: Corporate culture seems to have shifted as well. Where do you see the shifts in culture?
Mitchell: The largest section of the book—if you include diversity, equity, and inclusion—talks about how keeping the right people means first finding the right people. It's about the kind of organization you are—that's your culture. It’s not something you buy off the shelf or create by putting up a few posters. It's about who you are, what you do, and how you treat your team.
To read this entire conversation, which appeared in the June 2023 issue of PCB007 Magazine, click here.
Suggested Items
Hanon Systems Wins Third PACE Award for Visible-Light LED Photocatalyst Technology
04/18/2025 | PRNewswireHanon Systems, a leading global automotive thermal management supplier and subsidiary of Hankook & Company Group, has been named a winner of the 2025 PACE Awards. This marks the company's third win, making it the first Korean supplier to achieve this recognition.
Real Time with... IPC APEX EXPO 2025: Aster–Enhancing Design for Effective Testing Strategies
04/18/2025 | Real Time with...IPC APEX EXPOWill Webb, technical director at Aster, stresses the importance of testability in design, emphasizing early engagement to identify testing issues. This discussion covers the integration of testing with Industry 4.0, the need for good test coverage, and adherence to industry standards. Innovations like boundary scan testing and new tools for cluster testing are introduced, highlighting advancements in optimizing testing workflows and collaboration with other tools.
Can the Electronics Industry Balance Tariffs With Investment?
04/18/2025 | I-Connect007 Editorial TeamTo better understand the U.S. administration’s recent actions on global trade policies, Barry Matties and Nolan Johnson met with Richard Cappetto, IPC’s senior director of North American government relations, who highlighted both the challenges and opportunities available to U.S. companies in the recent trade activity. This could include increased domestic manufacturing and supply chain diversification.
IPC President's Award: Barry Matties
04/21/2025 | Pete Starkey, I-Connect007The IPC President’s Award is given to IPC members who have exhibited ongoing leadership in IPC and have made significant contributions of their time and talent to the association and the electronic interconnect industry. Individuals can receive this award only once. Barry Matties has been a leading global force in publishing content about the electronics industry for nearly 40 years. He began his publishing career as a co-founder of CircuiTree Magazine in 1987, which became the leading printed trade journal serving the PCB industry.
University of Arizona Pioneering Technical Education Beyond Semiconductors
04/18/2025 | Marcy LaRont, PCB007 MagazineWhile many universities struggle to keep their curriculum up to date with the evolving needs of the electronics industry, the University of Arizona stands head and shoulders above the others. Its Center for Semiconductor Manufacturing incorporates five of the colleges at UA and emphasizes an interdisciplinary approach to prepare students for diverse careers in technology and manufacturing.