The Marketing Minute: Marketing With Layers
The Right Approach: Electro-Tek—A Williams Family Legacy, Part 1
It’s Only Common Sense: If You’re Not Differentiated, You’re Dead
Dave Brooks Celebrates 25 Years at IEC USA
March 26, 2024 | IECEstimated reading time: 2 minutes
Please join IEC (International Electronic Components) in congratulating Dave Brooks on 25 years of service and camaraderie. As one of the original members of the IEC USA team, Dave is a valuable contributor to IEC's continued success.
When asked about his experience at IEC, Dave says, "In the 25 years IEC USA has been in business, our goal has always been to ensure our customers are taken care of. If the customer needs assistance with anything, even if it's not IEC's responsibility, we are willing to roll up our sleeves and fix the problem. Our customers are our #1 priority!"
Dave was born in San Diego, California, and moved to Everett, Washington, where he had lived most of his life. Dave began his career in electronics at Fluke Corporation, a captive circuit board shop, allowing him to learn quickly the intricacies of every step of circuit board manufacturing. He started there as a plater and promptly moved up to Lead Production Supervisor.
Dave began his career with IEC on February 1, 1999, when Shawn Stone and Chuck Williams were just starting IEC USA. They asked him to join them in getting the company off to a strong start. He has been a valuable team member ever since.
Shawn Stone, President of IEC, states, “Dave is a member of the IEC USA Legacy Team. It has been our good fortune that he has been with us since its infancy—almost from the word go! He has brought a wealth of practical industry knowledge and understanding to the marketplace that just can’t be achieved without firsthand experience in the PCB Industry; we’re so grateful he’s been on every step of our USA journey.”
Chuck Williams, Partner and General Manager of IEC USA, says, "One of the founding members of IEC USA—employee number 2. I first met Dave in the Pacific Northwest at Fluke Corporation and then worked with him at Circuit Technology, which became Praegitzer Redmond. We were lucky to convince Dave to join IEC, initially covering the Northwest and eventually relocating to Northern California. Dave always puts his customers first: delivery, quality, and economics. It is natural for him to roll up his sleeves and work side-by-side with his customers. We are lucky to have him at IEC for the past quarter century; I am luckier still to count him among my friends now and for years to come."
Once again, please join us in congratulating IEC USA Legacy team member Dave Brooks on his 25 years of service at IEC!
Share on:
Testimonial
"The I-Connect007 team is outstanding—kind, responsive, and a true marketing partner. Their design team created fresh, eye-catching ads, and their editorial support polished our content to let our brand shine. Thank you all! "
Sweeney Ng - CEE PCBSuggested Items
The Marketing Minute: Marketing With Layers
10/15/2025 | Brittany Martin -- Column: The Marketing MinuteMarketing to a technical audience is like crafting a multilayer board: Each layer serves a purpose, from the surface story to the buried detail that keeps everything connected. At I-Connect007, we’ve learned that the best marketing campaigns aren’t built linearly; they’re layered. A campaign might start with a highly technical resource, such as an in-depth article, a white paper, or a podcast featuring an engineer delving into the details of a process. That’s the foundation, the substance that earns credibility.
Kopin Announces $9 Million Follow-On Contract for Defense Thermal Imaging Assembly
08/14/2025 | BUSINESS WIREKopin Corporation, a leading provider of application-specific optical systems and high-performance microdisplays for defense, training, industrial, consumer and medical products, today announced the award of an approximate $9 million follow-on production contract in support of a custom thermal imaging assembly build for a major U.S. defense prime contractor.
Real Time with... IPC APEX EXPO 2025: IEC Competes Effectively Gaining Market Share
04/07/2025 | Real Time with...IPC APEX EXPOKelly Dack speaks with Chris Hrusovsky of IEC at IPC APEX EXPO. IEC, a 60-year-old distribution company, operates in the U.S. and Canada, sourcing U.S.-made products like chemicals for printed circuit boards. Despite previous pandemic-related sourcing challenges, IEC has ensured a steady supply, while addressing customer concerns about tariffs and pricing.
IEC Collaborates with Supply Partners at IPC APEX EXPO 2025
01/29/2025 | IECIn keeping with its company's Supply Chain Motto of Collaboration – Innovation – Quality – Dedication, International Electronic Components, Inc. is excited to announce its collaboration with five other companies at the upcoming IPC Apex Expo 2025.
Understanding Depreciation for Electronic Manufacturers
12/04/2024 | Doug Palladino, ASC Sunstone CircuitsAs a PCB design engineer, your focus is on creating innovative, cost-effective designs. However, the financial aspects behind your designs—such as depreciation—play a significant role in the overall business. While depreciation may sound like "accounting speak," understanding it can help you make better decisions for your projects, especially when dealing with equipment, machinery, or even intangible assets like software licenses.