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From the first cold call to finally receiving that first purchase order, the July PCB007 Magazine breaks down some critical parts of the sales stack. To up your sales game, read on!
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The World of Electronics and Standards: A Conversation with Frank Honyotski, STI
April 3, 2024 | Marcy LaRont, PCB007 MagazineEstimated reading time: Less than a minute
Marcy LaRont of I-Connect007 speaks with Frank Honyotski of STI Electronics, who discusses the services offered by STI, including training, engineering, and failure analysis. He highlights his involvement with IPC standards development and emphasizes the importance of industry professionals engaging in standards development.
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U.S. Army Awards $13M IDIQ Contract to Element U.S. Space & Defense
09/11/2025 | BUSINESS WIREElement U.S. Space & Defense, a trusted leader in advanced testing and engineering services, has been awarded a multi-year indefinite-delivery/indefinite-quantity (IDIQ) contract valued at $13,021,816 from United States Army Contracting Command - Aberdeen Proving Ground (ACC-APG).
Smart Eye Receives Milestone AIS Order from Fleet Safety Company Optix
09/11/2025 | Smart EyeSmart Eye, a global leader in Human Insight AI and Driver Monitoring Systems (DMS), announced a milestone order for its AIS system from Optix, a global provider of fleet management solutions. Initially, in 2025, 4,000 commercial vehicles will be equipped with Smart Eye’s technology, marking the first wave of deployments globally.
Weaning the U.S. Military Off a Tablet Supply Chain That Leads to China
09/08/2025 | Jim Will, USPAETablet computers are essential to how our military fights, moves and sustains, but these devices are built on a fragile global supply chain with strong ties to China. Building domestic manufacturing to eliminate this vulnerability is feasible if we tap into the information and capabilities that already exist and create strong demand for tablets produced by trusted and assured sources.
It's Only Common Sense: The Evolution of Prospecting
09/08/2025 | Dan Beaulieu -- Column: It's Only Common SenseCold calling isn’t dead. I don’t care what the LinkedIn gurus or the TikTok “sales coaches” say. Picking up the phone and talking to another human being is still one of the fastest ways to grow your business. But (and it’s a big but), cold calling is different now. The world and buyers have changed. You can’t smile-and-dial like it’s 1987, reading the same tired script, hoping the gatekeeper is too bored to block you. If you’re still cold calling the old way—no research, relationship, or relevance—you’re showing up to a gunfight with a butter knife.
Defense Speak Interpreted: If CHIPS Cuts Back, What Happens to Electronics Packaging Funds?
09/02/2025 | Dennis Fritz -- Column: Defense Speak InterpretedIn my May column, I examined the topic of the CHIPS Act and its current status as a U.S. government program. I found that CHIPS activities continue, but some corporations have delayed or canceled them because of budget cuts or corporation-specific problems. However, CHIPS integrated circuits—mostly administered by the Department of Commerce—don’t fully drive the electronics interconnection activity being funded by the government. Let’s cover the progress/status of other programs: