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From the first cold call to finally receiving that first purchase order, the July PCB007 Magazine breaks down some critical parts of the sales stack. To up your sales game, read on!
The Hole Truth: Via Integrity in an HDI World
From the drilled hole to registration across multiple sequential lamination cycles, to the quality of your copper plating, via reliability in an HDI world is becoming an ever-greater challenge. This month we look at “The Hole Truth,” from creating the “perfect” via to how you can assure via quality and reliability, the first time, every time.
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For bare PCB board fabrication, defect reduction is a critical aspect of a company's bottom line profitability. In this issue, we examine how imaging, etching, and plating processes can provide information and insight into reducing defects and increasing yields.
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One Model, One Solver: Altair and LG Electronics Develop All-in-One Analysis Solution to Significantly Extend Product Lifespans
July 31, 2024 | AltairEstimated reading time: 1 minute
Altair, a global leader in computational intelligence, and LG Electronics Vehicle component Solutions Company (LG VS Company) have collaborated to develop analysis solutions aimed at extending product lifespans. LG Electronics reduced the development time for their vehicle infotainment components by over 20% with the help of Altair OptiStruct – an optimization-enabled structural analysis software and key product in the Altair HyperWorks design and simulation platform.
Previously, LG Electronics relied on multiple software tools and models for fatigue damage evaluation during product development, leading to prolonged analysis times and complex model management. To streamline this process, Altair and LG Electronics have developed a multiphysics-based, integrated fatigue analysis solution.
“Our collaboration with LG Electronics enhances the prediction of its products’ safety and durability and accelerates advancements in various manufacturing industries, including electronic components,” said Sam Mahalingam, chief technology officer, Altair. “This effort further validates Altair’s leadership in electronics, helping our customers solve their toughest challenges and take ideas from concept to production faster than ever.”
Leveraging its experience in mass-producing, next-generation vehicle infotainment components, LG Electronics provided various cases to enhance the software's accuracy and reliability through learning and development. This collaboration allows users to identify and rectify potential issues at the design stage, significantly extending product lifespans. Furthermore, the integrated analysis process analyzes stress and strain in various environments for optimal designs, improving product durability and performance.
“Developing safe, high-quality automotive components for our OEM customers involves numerous tests, analyses, and verification processes,” said Sangyong Lee, head of the LG Electronics VS division research lab. “This collaboration combines LG Electronics' expertise with Altair’s AI-powered engineering technology, enhancing our competitiveness as a solution provider.”
Building on more than 25 years of innovation, OptiStruct is a proven, modern structural solver with comprehensive, accurate, and scalable solutions for linear and nonlinear analyses across statics and dynamics, vibrations, acoustics, fatigue, heat transfer, and multiphysics disciplines. It is used globally at industry-leading companies to drive design with optimization and validate structural performance. For the past two decades, OptiStruct topology optimization has driven the lightweight and structurally efficient designs of products you see and use every day. OptiStruct offers many other structural optimization methods and a broad range of essential manufacturing constraints for traditional processes, composites, and additive manufacturing.
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Julia McCaffrey - NCAB GroupSuggested Items
Statement from the Global Electronics Association on the July 2025 Tariff on Copper Foil and Electronics-Grade Copper Inputs
07/31/2025 | Global Electronics AssociationWe are disappointed by today’s decision to impose a 50% tariff on imported copper foil and other essential materials critical to electronics manufacturing in the United States.
I-Connect007 Editor’s Choice: Five Must-Reads for the Week
08/01/2025 | Nolan Johnson, I-Connect007We start with the latest report from the Global Electronics Association: North American PCB sales are down 8.6% in June. That might sound grim, but keep reading—there’s more to the story. Bookings are holding steady, and Dr. Shawn DuBravac offers context that paints a more balanced picture. Next, we turn our gaze to India, where mobile phone exports have surged 127-fold over the past decade. That stat alone says volumes about India’s emergence as a force in electronics manufacturing, something we’ll be digging into more deeply in an upcoming SMT007 feature.
iDEAL Signs Technology Partner Agreement for SuperQ MOSFETs with Power System Specialist Richardson Electronics, Ltd.
08/01/2025 | PR NewswireiDEAL Semiconductor, a fabless power semiconductor company focused on delivering breakthrough efficiencies, has announced it will partner with Power and RF specialist, Richardson Electronics.
Brent Laufenberg Appointed CIO of the Global Electronics Association, Advancing Technology and Member Services
07/31/2025 | Global Electronics AssociationThe Global Electronics Association (formerly IPC International Inc.) announces the appointment of Brent Laufenberg as its new Chief Information Officer (CIO).
Federal Electronics Mexico Enhances SMT Line with Installation of Heller Industries Reflow Oven
08/01/2025 | Federal ElectronicsFederal Electronics, a leader in providing advanced electronic manufacturing services, has enhanced its surface mount technology (SMT) operations with the installation of a new Heller Industries reflow oven at its facility in Hermosillo. This upgrade supports the company’s continued growth in high-reliability markets such as aerospace, medical, industrial, and instrumentation.