Dan’s Biz Bookshelf: Four Important Books You Need to Read (Not Just Say You Have)
The Marketing Minute: Cracking the Code of Technical Marketing
ROCKA Solutions Announces Strategic Partnership with Asteria to Support Global Expansion
September 18, 2024 | ROCKA SolutionsEstimated reading time: 1 minute
ROCKA Solutions is proud to announce a new strategic partnership with Asteria Sales & Marketing. This collaboration will provide additional professional resources to sustain and enhance ROCKA’s remarkable growth across the USA and internationally. Over the past 12 months, ROCKA has expanded its global presence with new facilities and distribution partnerships in Canada, Europe and China, as well as two locations in Brazil, positioning the company for further international success.
Jessica Molloy, CEO of Asteria Sales & Marketing, brings more than 16 years of experience in sales, customer support, business operations and marketing. Asteria specializes in inside sales and strategic marketing, offering tailored solutions to electronics manufacturing businesses. By joining forces with ROCKA Solutions, Asteria will play a critical role in helping to enhance brand awareness, drive growth and optimize operations, as ROCKA continues to scale globally.
"We are excited to partner with Asteria and welcome Jessica Molloy to the team," said Justin Worden, VP of Sales & Marketing. "Her industry expertise and proven track record will be invaluable as we continue to expand our global footprint."
"Asteria Sales & Marketing is thrilled to partner with Rocka Solutions during this exciting phase of their tremendous growth in the USA and globally,” said Jessica Molloy, CEO at Asteria Sales & Marketing. “We are eager to support their continued success by providing the professional resources and expertise needed to help them scale efficiently while maintaining the high standards they’ve set. Together, we look forward to achieving new milestones and expanding opportunities."
Share on:
Testimonial
"In a year when every marketing dollar mattered, I chose to keep I-Connect007 in our 2025 plan. Their commitment to high-quality, insightful content aligns with Koh Young’s values and helps readers navigate a changing industry. "
Brent Fischthal - Koh YoungSuggested Items
The Marketing Minute: Cracking the Code of Technical Marketing
09/17/2025 | Brittany Martin -- Column: The Marketing MinuteMarketing is never a one-size-fits-all endeavor, but the challenges are magnified for highly technical industries like electronics. Products and processes are complex, audiences are diverse, and the stakes are high, especially when your customers are engineers, decision-makers, and global partners who depend on your expertise.
Indium Promotes Huang to Senior Manager, Marketing Communications
08/28/2025 | Indium CorporationWith its commitment to innovation and growth through employee development, Indium Corporation announces the promotion of Jingya Huang to Senior Manager, Marketing Communications, to continue to lead the company’s branding and promotional efforts.
Ta Yang Group Holdings Limited Announcing AI Transformation Blueprint
08/21/2025 | ACN NewswireTa Yang Group Holdings Limited, a well-established Hong Kong-listed company with nearly two decades of market presence, plans to further advance comprehensively into the Web 4.0 field and artificial intelligence (AI) industry.
The Marketing Minute: Staying Positive When the Market Isn’t
08/20/2025 | Brittany Martin -- Column: The Marketing MinuteIn today’s volatile electronics market, buffeted by tariffs, supply-chain shifts, and squeezed margins, it’s tempting to tighten belts and cut your marketing budget. But history shows us that the quietest brands get forgotten fastest. Staying visible is not a luxury; it’s a competitive advantage.
It’s Only Common Sense: Sales as a Team Sport
08/04/2025 | Dan Beaulieu -- Column: It's Only Common SenseAnyone who has played, or even watched, sports knows that it’s not just about scoring points or making big plays—it’s about everyone working together toward a common goal. Sales is no different. Too often, sales is considered an individual activity, with each salesperson striving to hit his or her targets. However, the reality is that sales works best when it’s treated as a team sport, with everyone working toward a common goal.