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ROCKA Solutions Announces Strategic Partnership with Asteria to Support Global Expansion
September 18, 2024 | ROCKA SolutionsEstimated reading time: 1 minute

ROCKA Solutions is proud to announce a new strategic partnership with Asteria Sales & Marketing. This collaboration will provide additional professional resources to sustain and enhance ROCKA’s remarkable growth across the USA and internationally. Over the past 12 months, ROCKA has expanded its global presence with new facilities and distribution partnerships in Canada, Europe and China, as well as two locations in Brazil, positioning the company for further international success.
Jessica Molloy, CEO of Asteria Sales & Marketing, brings more than 16 years of experience in sales, customer support, business operations and marketing. Asteria specializes in inside sales and strategic marketing, offering tailored solutions to electronics manufacturing businesses. By joining forces with ROCKA Solutions, Asteria will play a critical role in helping to enhance brand awareness, drive growth and optimize operations, as ROCKA continues to scale globally.
"We are excited to partner with Asteria and welcome Jessica Molloy to the team," said Justin Worden, VP of Sales & Marketing. "Her industry expertise and proven track record will be invaluable as we continue to expand our global footprint."
"Asteria Sales & Marketing is thrilled to partner with Rocka Solutions during this exciting phase of their tremendous growth in the USA and globally,” said Jessica Molloy, CEO at Asteria Sales & Marketing. “We are eager to support their continued success by providing the professional resources and expertise needed to help them scale efficiently while maintaining the high standards they’ve set. Together, we look forward to achieving new milestones and expanding opportunities."
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Brent Fischthal - Koh YoungSuggested Items
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The Marketing Minute: Staying Positive When the Market Isn’t
08/20/2025 | Brittany Martin -- Column: The Marketing MinuteIn today’s volatile electronics market, buffeted by tariffs, supply-chain shifts, and squeezed margins, it’s tempting to tighten belts and cut your marketing budget. But history shows us that the quietest brands get forgotten fastest. Staying visible is not a luxury; it’s a competitive advantage.
It’s Only Common Sense: Sales as a Team Sport
08/04/2025 | Dan Beaulieu -- Column: It's Only Common SenseAnyone who has played, or even watched, sports knows that it’s not just about scoring points or making big plays—it’s about everyone working together toward a common goal. Sales is no different. Too often, sales is considered an individual activity, with each salesperson striving to hit his or her targets. However, the reality is that sales works best when it’s treated as a team sport, with everyone working toward a common goal.
Dan’s Sales Guide: Master Your Sales Game in 2025 and Beyond
07/30/2025 | Dan Beaulieu, D.B. Management GroupIndustry veteran Dan Beaulieu has compiled more than 80 of his favorite sales tips and suggestions to help you create your own sales and marketing playbook. “I’ve been in this business for over 40 years, and I’ve seen companies spend hundreds of thousands of dollars on equipment, expand factories, rebrand multiple times, and hire consultants until the parking lot is full,” Dan says. But when it comes to time for companies to invest in something that will actually grow their revenue, Dan has found that their sales and marketing strategies aren’t as strong as they should be. However, there's a solution.
From Attraction to Action: Where Marketing Ends and Sales Begins
07/29/2025 | Brittany Martin, I-Connect007Before a PO hits the system, marketing has already done a lot of heavy lifting. Without strategic marketing, the PO might never arrive. At I-Connect007, we have been fortunate to help many companies achieve sales success through marketing. The key to success? Understanding how marketing leads to sales.