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Siti's Recipe for Success: Siti Wahab's Thriving EMS Business in Malaysia
February 5, 2025 | Michelle Te, IPC CommunityEstimated reading time: 1 minute
Siti Padillah Binti Abdul Wahab has a simple recipe for success: Believe in yourself, pursue knowledge and experience, embrace challenges, and build a support network as you aim for leadership roles. As one of just a handful of women in leadership roles in the EMS industry in Malaysia, she also advocates for inclusivity and takes time to celebrate her achievements.
Siti is managing director at CG Global Profastex Manufacturing Sdn. Bh., in Malaysia, a role that came as a result of shifting her career from business to manufacturing.
Establishing Herself in the Industry
Siti was just 20 years old when she took on part-time work at various electronics factories in Penang while a college student at Universiti Sains Malaysia (USM), where she majored in organization with a minor in communications.
“Through perseverance and hard work, I gradually established myself in the industry,” Siti says. She started in entry-level positions at an LED component manufacturing plant in her hometown of Taiping, Perak, learning as much as possible about the production process, technical parts, and market dynamics. Over time, this led to greater responsibilities, where she could lead projects and teams. “Networking within the industry opened doors for collaborations and partnerships,” she says, “allowing me to expand my influence and reach.”
Her college training equipped her with essential skills in interpersonal communication, negotiation, and presentation. She has used these to help build relationships with clients and stakeholders, and with her team members to foster a positive work environment.
“This educational foundation has empowered me to navigate the complexities of the EMS provider industry and drive my business toward sustained growth and innovation,” she says.
Siti acknowledges that the EMS industry has traditionally been male-dominated, “which can present challenges for women seeking to establish themselves in leadership roles. Breaking through gender biases and gaining equal recognition in a competitive landscape has required resilience and determination.”
Read the rest of this article in the Winter 2025 issue of IPC Community.
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Julia McCaffrey - NCAB GroupSuggested Items
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11/12/2025 | Marcy LaRont, PCB007 MagazineAkrometrix is a key player in metrology equipment. It focuses on accurately assessing warpage and strain in PCBs and PCBAs and prospers through continuing R&D and local sourcing. I recently met with Neil Hubble, president of Akrometrix, and Paul Handler, director of sales, for a tour of their Georgia facility. We discussed the growing challenge of quality measurement for advanced products and denser designs and the need for industry standardization.
Target Condition: Distribution of Power—Denounce the Ounce
11/05/2025 | Kelly Dack -- Column: Target ConditionHave you ever wondered why the PCB design segment uses ounces to describe copper thickness? There’s a story behind all of this—a story that’s old, dusty, and more than a little absurd. (Note that I didn’t add “Like many of us.”) Legend has it that back in the days of copper tinkers and roofing tradesmen, the standard was set when a craftsman hammered out a sheet of copper until it weighed one ounce, when its area conveniently matched the square of the king’s foot.
Life Is a Highway: A Family of 8 Turned the Entire U.S. Into a Learning and Working Environment
11/04/2025 | Steven Bowles, Lockheed MartinIt’s 6:45 a.m. in a modern A-frame cabin tucked into the misty edges of the Cascade Range in Arlington, Washington. I’ve just made a quick Nespresso, checked my calendar of virtual meetings, and verified the Airbnb’s Wi-Fi speed is holding steady. In the next room, my wife Lynsey corrals our six kids into breakfast while planning a day trip to Seattle’s Children’s Museum. By 7:30, I’m camera-ready in a makeshift office nook, leading a discussion on HDI PCB design for an IPC standards committee. After a busy day, our Bowles crew, ranging in age from 1 to 10 years old, is hands-on with activities and exhibits in the museum.
Kevin Barrett Joins Technica USA as PCB Business Development and Account Manager
11/03/2025 | Technica USATechnica USA is proud to announce that Kevin Barrett has rejoined Team Technica as PCB Business Development /Account Manager.
Real Time with... SMTA International 2025: Navigating Cybersecurity and Compliance in Manufacturing with Integris
11/04/2025 | Real Time with...SMTAIMarcy LaRont introduces Michael Doucette from Integris at the SMTAI show, where they discuss the significance of networking and the new CMMC level 2.0 compliance requirements for manufacturers with DOD contracts. Integris shares their approach to technology assessments and highlights common cybersecurity risks. They emphasize the shift to cloud services and provide practical cybersecurity tips, underscoring the increasing importance of cybersecurity in IT strategies.