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Current IssueSales: From Pitch to PO
From the first cold call to finally receiving that first purchase order, the July PCB007 Magazine breaks down some critical parts of the sales stack. To up your sales game, read on!
The Hole Truth: Via Integrity in an HDI World
From the drilled hole to registration across multiple sequential lamination cycles, to the quality of your copper plating, via reliability in an HDI world is becoming an ever-greater challenge. This month we look at “The Hole Truth,” from creating the “perfect” via to how you can assure via quality and reliability, the first time, every time.
In Pursuit of Perfection: Defect Reduction
For bare PCB board fabrication, defect reduction is a critical aspect of a company's bottom line profitability. In this issue, we examine how imaging, etching, and plating processes can provide information and insight into reducing defects and increasing yields.
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Real Time with… IPC APEX EXPO 2025: Technica’s Exciting Plans for 2025
March 6, 2025 | Real Time with...IPC APEX EXPOEstimated reading time: Less than a minute
Technica is celebrating 40 years as a supplier and distributor to the PCB and assembly industries. In this interview, Jason Perry discusses the company's busy preparations for this year’s show, and he’s excited to showcase new partnerships and a variety of equipment. Technica is focused on enhancing its service capabilities by expanding its team of service technicians, aiming to offer an even higher level of support for its customers. Jason shares some of the brand-new things that Technica is up to, including a couple that may surprise you.
Testimonial
"Our marketing partnership with I-Connect007 is already delivering. Just a day after our press release went live, we received a direct inquiry about our updated products!"
Rachael Temple - AlltematedSuggested Items
Dan’s Biz Bookshelf: ‘In Defense of a Liberal Education’
07/31/2025 | Dan Beaulieu -- Column: Dan's Biz BookshelfWhile Fareed Zakaria’s "In Defense of a Liberal Education" isn’t technically a business book, it’s nevertheless one that any business leader developing a workforce should read. A powerful, thought-provoking treatise on why the liberal arts are crucial, "Liberal Education" challenges the growing emphasis on STEM (science, technology, engineering, and math) education at the expense of broader intellectual pursuits.
PARMI USA Expands Mexico Presence with the Addition of Omar Lopez as Sales Manager for Northern Region
07/29/2025 | PARMI USAPARMI USA, INC., a leader in advanced 3D inspection systems, is pleased to announce the hiring of Omar Lopez as Sales Manager for Northern Mexico.
Technica USA Welcomes Bill Dodd of Essemtec to the Bay Area
07/28/2025 | Technica USATechnica USA was pleased to welcome the good news regarding Essemtec’s decision to relocate Bill Dodd, Applications Engineer, from Boston to the Bay Area.
Technica USA Hosts ASMPT Management Team for Midyear Business Review
07/22/2025 | Technica USATechnica USA was pleased to host the management team from ASMPT for a strategic midyear business review at its headquarters in San Jose, California.
The Chemical Connection: Sales Organization from a Capital Equipment Perspective
07/22/2025 | Don Ball -- Column: The Chemical ConnectionThe sales organization for a capital equipment supplier to the PCB industry tends to differ slightly from a supplier that manufactures and sells circuit boards to their customers. After all, our sales depend on the printed circuit board manufacturer’s sales. If business falls off, you tend to delay or reconsider the need for new or upgraded capital equipment, and then our sales fall off. If your sales go up and you need to increase capacity or replace old equipment, our sales also trend upwards.