The Marketing Minute: Marketing With Layers
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Real Time with... IPC APEX EXPO 2025: IEC Competes Effectively Gaining Market Share
April 7, 2025 | Real Time with...IPC APEX EXPOEstimated reading time: Less than a minute
Kelly Dack speaks with Chris Hrusovsky, director of business development for IEC, at IPC APEX EXPO. IEC, a 60-year-old distribution company, operates in the U.S. and Canada, sourcing U.S.-made products like chemicals for printed circuit boards. Despite previous pandemic-related sourcing challenges, IEC has ensured a steady supply, while addressing customer concerns about tariffs and pricing. By offering competitive pricing and reliable products, IEC has gained market share and alleviated customer worries, competing effectively against overseas suppliers.
The 25th IPC APEX EXPO, March 18-20, 2025, at the Anaheim Convention Center in California, has concluded successfully. If you couldn’t make it to the show, don’t worry—the I-Connect007 team has coverage of the entire week’s events. Don’t miss our Real Time with… IPC APEX EXPO 2025 video interviews with the movers and shakers of the electronics industry.
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The Marketing Minute: Marketing With Layers
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Confidee Achieves ISO/IEC 27001:2022 Certification: Strengthening Information Security and Compliance
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