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From the first cold call to finally receiving that first purchase order, the July PCB007 Magazine breaks down some critical parts of the sales stack. To up your sales game, read on!
The Hole Truth: Via Integrity in an HDI World
From the drilled hole to registration across multiple sequential lamination cycles, to the quality of your copper plating, via reliability in an HDI world is becoming an ever-greater challenge. This month we look at “The Hole Truth,” from creating the “perfect” via to how you can assure via quality and reliability, the first time, every time.
In Pursuit of Perfection: Defect Reduction
For bare PCB board fabrication, defect reduction is a critical aspect of a company's bottom line profitability. In this issue, we examine how imaging, etching, and plating processes can provide information and insight into reducing defects and increasing yields.
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Real Time with... IPC APEX EXPO 2025: Benmayor Group—Resistance is Futile: Automation Is the Future
April 11, 2025 | Real Time with...IPC APEX EXPOEstimated reading time: Less than a minute

Jeff Brandman, president of Aismalibar North America, and Eduardo Benmayor, CEO of Benmayor Group, discuss Benmayor Group's role in electronics and automation, focusing on how automation addresses labor shortages. Jeff notes that many businesses struggle to find workers for manual tasks, emphasizing the need for various automation solutions to boost productivity. North America lags in automation compared to other regions, which impacts efficiency. Jeff recommends a step-by-step approach to scaling automation, and there's growing acceptance of robots in the workforce, leading to a positive outlook for the future.
The 25th IPC APEX EXPO, March 18-20, 2025, at the Anaheim Convention Center in California, has concluded successfully. If you couldn’t make it to the show, don’t worry—the I-Connect007 team has coverage of the entire week’s events. Don’t miss our Real Time with… IPC APEX EXPO 2025 video interviews with the movers and shakers of the electronics industry.
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Rachael Temple - AlltematedSuggested Items
Transition Automation to Debut Sliding Paste Retainers at SMTA International
08/04/2025 | Transition Automation (TA)Transition Automation, Inc. (TA) will exhibit a new Paste Retainer option in booth 2947 at the SMTA International 2025, taking place from Oct. 21-23, 2025, at the Donald E. Stephens Convention Center in Rosemont, IL.
DigiKey Expands Inventory with Over 32,000 Stocking NPIs in Q2 2025
07/31/2025 | Digi-KeyDigiKey, the leading global electronic components and automation products distributor, extensively expanded its in-stock products available for same-day shipment by adding more than 32,000 innovative new product introductions (NPIs) in the second quarter of 2025.
Smart Automation: What Industry 4.0 Means for Mid-sized Electronics Manufacturing
07/24/2025 | Josh Casper -- Column: Smart AutomationIndustry 4.0 has become a go-to phrase in manufacturing circles, though it’s often used as a slogan rather than a clearly defined concept. At electronics manufacturing trade shows or conferences, marketing banners and vendor literature display the term prominently; many technical sessions also focus on it. Industry 4.0 is the push for smart factories, with a focus on autonomous machines, cloud-connected systems, and AI-powered decisions.
Why I Finally Embraced Autorouting
07/03/2025 | Stephen V. Chavez, Siemens EDAHere is a common misconception held by those who don’t fully understand the PCB layout process or how to wield today’s high-level EDA tools: "All I need to do is push the autorouter button, let the computer route all the signal traces, and get the layout 100% routed. It’s a no-brainer. Anyone can do it. It should take less than a few hours.”
Teledyne Acquires Maretron
07/02/2025 | BUSINESS WIRETeledyne Technologies Incorporated announced the acquisition of assets of Maretron, including the brand’s Octoplex, MPower and MConnect product lines from Littelfuse, Inc..