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SMT007 Magazine July—What’s Your Competitive Sweet Spot?
July 1, 2025 | I-Connect007 Editorial TeamEstimated reading time: Less than a minute
In the services industry, your niche—or sweet spot—can make all the difference. Are you in a niche that is growing with the market, or is it shrinking? Is it time to reassess and refocus? In this issue, we spotlight companies thriving by redefining or reinforcing their niche and offer insights to help you evaluate your own.
There’s a process to follow when identifying and refining your company’s sweet spot:
- Audit your strengths
- Understand market trends and gaps
- Listen to the customer
- Define your niche specifically
- Build stick value-added services
- Test, refine, repeat
To learn more, in this month's issue of SMT007 Magazine we explore all six steps in the process by talking to EMS companies who’ve had success in these areas. As usual, we also bring you insightful dispatches from our regular columnists.
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