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Built to Survive: Drones—Designed for the Mission

11/10/2026 | Cody Schoener -- Column: Built to Survive
We've grown accustomed to seeing drones used for photography, inspection, entertainment, and spectacular coordinated light shows. Today, drones are being designed for a much broader range of missions, including demanding military and defense applications. That creates a very different electronics challenge.

The Marketing Minute: Marketing Like a Scout—Always Be Prepared

11/11/2026 | Brittany Martin -- Column: The Marketing Minute
I've always admired people who can pack for a camping trip with nothing more than a backpack and a sense of adventure. I'm not one of those people. I'm the person who wants to know where we're sleeping, what we're eating, and whether someone remembered the flashlight. Because there's nothing quite like arriving at a campsite, ready to enjoy the great outdoors, only to realize nobody brought the tent. Marketing isn't all that different.

It’s Only Common Sense: Become the Person Who Knows What Happens Next

11/09/2026 | Dan Beaulieu -- Column: It's Only Common Sense
The best salesperson in the room is not always the one with the lowest price. It is not even necessarily the one who produces the fastest quotation, represents the largest company, or carries the thickest product catalog. The most valuable salesperson is the one customers trust to tell them what is coming next. This is especially true in today’s PCB and PCBA industry.

What Scares Me Today in PCB and System Design

10/28/2026 | Stephen V. Chavez, Siemens EDA and PCEA
After more than 30 years in PCB design, I have seen our industry evolve from relatively straightforward circuit boards to highly complex, high-density, high-speed electronic systems that push the limits of physics, materials, manufacturing processes, and engineering capabilities. I have worked across multiple design disciplines, tackled difficult technical challenges, and watched the tools and technologies available to engineers advance dramatically.

Safer Chemistry, Shifting Rules: What’s Next for Electronics Manufacturers?

10/28/2026 | Kelly Scanlon and Brendan Galloway, Global Electronics Association
At the Chemical Watch Regulatory Summit North America 2026, we spent much of our time in different rooms. Kelly followed the chemicals management for electronics discussions, while Brendan focused primarily on chemical control. Yet a common concern emerged across both tracks: Companies are navigating a fragmented regulatory landscape while trying to maintain compliance, introduce new technologies and advance safer chemistry. Our perspectives reflect two sides of that challenge, how manufacturers respond to changing requirements, and how policy can support or complicate their progress.
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