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Current IssueSales: From Pitch to PO
From the first cold call to finally receiving that first purchase order, the July PCB007 Magazine breaks down some critical parts of the sales stack. To up your sales game, read on!
The Hole Truth: Via Integrity in an HDI World
From the drilled hole to registration across multiple sequential lamination cycles, to the quality of your copper plating, via reliability in an HDI world is becoming an ever-greater challenge. This month we look at “The Hole Truth,” from creating the “perfect” via to how you can assure via quality and reliability, the first time, every time.
In Pursuit of Perfection: Defect Reduction
For bare PCB board fabrication, defect reduction is a critical aspect of a company's bottom line profitability. In this issue, we examine how imaging, etching, and plating processes can provide information and insight into reducing defects and increasing yields.
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eSurface Breaking Down Barriers for Murrietta
June 5, 2015 | Real Time with...IPCEstimated reading time: Less than a minute

Murrietta Circuits is the first facility in North America successfully processing PCBs made with the eSurface technology. Andy Murrietta talks with Guest Editor Judy Warner about the key benefits, including greatly improved line geometry, trace tolerance, and peel strength.
To watch the video, click here.
Testimonial
"We’re proud to call I-Connect007 a trusted partner. Their innovative approach and industry insight made our podcast collaboration a success by connecting us with the right audience and delivering real results."
Julia McCaffrey - NCAB GroupSuggested Items
Why I Finally Embraced Autorouting
07/03/2025 | Stephen V. Chavez, Siemens EDAHere is a common misconception held by those who don’t fully understand the PCB layout process or how to wield today’s high-level EDA tools: "All I need to do is push the autorouter button, let the computer route all the signal traces, and get the layout 100% routed. It’s a no-brainer. Anyone can do it. It should take less than a few hours.”
Elementary Mr. Watson: Retro Routers vs. Modern Boards—The Silent Struggle on Your Screen
06/26/2025 | John Watson -- Column: Elementary, Mr. WatsonThere's a story about a young woman preparing a holiday ham. Before putting it in the pan, she cuts off the ends. When asked why, she shrugs and says, "That's how my mom always did it." She asks her mother, who gives the same answer. Eventually, the question reaches Grandma, who laughs and says, "Oh, I only cut the ends off because my pan was too small." This story is a powerful analogy for how many PCB designers approach routing today.
Elementary, Mr. Watson: PCB Routing: The Art—and Science—of Connection
06/11/2025 | John Watson -- Column: Elementary, Mr. WatsonMany people who design circuit boards love the routing part of the design. This is partially because we want to stop looking at the annoying rat's nest of connections, which seem to have no rhyme or reason at first glance. We want to get to something more exciting. Routing is the ultimate part of solving the puzzle. You take all the messy lines from the schematic and turn them into neat, organized paths.
E-tronix Announces Upcoming Webinar with ELMOTEC: Optimizing Soldering Quality and Efficiency with Robotic Automation
05/30/2025 | E-tronixE-tronix, a Stromberg Company, is excited to host an informative webinar presented by Raphael Luchs, CEO of ELMOTEC, titled "Optimize Soldering Quality and Efficiency with Robotic Automation," taking place on Wednesday, June 4, 2025 at 12:00 PM CDT.
Connect the Dots: Proactive Controlled Impedance
05/29/2025 | Matt Stevenson -- Column: Connect the DotsFrom data centers to smartphones, designers know that the ohms have it. Getting impedance right ensures all-important signal integrity and delivers high-performing boards. Our designers understand the importance of controlled impedance, but not everyone addresses it in their designs. The most common and important controlled impedance types we see include microstrip, stripline, embedded microstrip, and differential pairs.