Insulectro Taps Industry Veteran Norm Berry as Director of Laminates and OEM Marketing
February 2, 2016 | InsulectroEstimated reading time: 1 minute
Insulectro, a leading distributor of materials for use in the printed circuit board and printed electronics industries, has announced the promotion of industry veteran Norm Berry to Director of Laminates and OEM Marketing in the Sales and Marketing Group. Berry has been a long-time product manager at Insulectro.
“2015 was a strong year for us in the PCB side of our business especially in our laminates business,” said Ken Parent, Insulectro Vice President of Sales and Product Management. “I am excited to announce Norm Berry’s promotion to a new position that will leverage his vast knowledge of laminates, especially in the High Speed Digital and High Density Interconnect segments.
“For 16 years, Norm has been the go-to guy for our customers and OEMs on anything Isola. As Director of Laminates and OEM Marketing, Norm will be able to apply his knowledge and skills to our entire laminate portfolio which includes materials from DuPont as well as Isola. Norm will guide Insulectro sales and OEM Marketing efforts as new products are introduced into the Rigid PCB markets,” Parent continued.
Berry joined Insulectro in 1999. He was formerly a partner with MidLantic and began selling Isola products when the company was called Allied-Signal. Holding various positions at Insulectro over the years, Berry is a respected throughout the industry by fabricators for being able to match up the best product for the need.
Insulectro President Patrick Redfern added, “Norm is a superstar at Insulectro. He’s always quick to respond to our customers and he gets the job done. Whenever someone faces a challenge with laminate, Norm’s the guy who will bring solutions. I am pleased to see Norm take an expanded role with our company in this critical new position.”
About Insulectro
Insulectro is the leading supplier of materials used to manufacture circuit boards and printed electronics. Insulectro combines its premier product offering with local inventory in strategic stocking locations across the country, fabrication capabilities and backed up by expert customer and technical support services.
Insulectro supplies advanced engineered materials manufactured by DuPont Microcircuit Materials, DuPont Circuit & Packaging Materials, Isola, LCOA®, CAC, Inc., Integral Technology, Pacothane, Oak-Mitsui, Shikoku, and Focus Tech.
Suggested Items
Trouble in Your Tank: Materials for PWB Fabrication—Drillability and Metallization
07/16/2024 | Michael Carano -- Column: Trouble in Your TankLaminate materials are the building blocks on which printed circuit boards are manufactured. Circuit board designers rely on the critical electrical properties of the materials to design the interconnects, and with the drive toward IoT (internet of things), autonomous driving, and virtual and augmented reality, material properties take on a very high level of importance.
Don’t Overconstrain Your Board Materials
07/02/2024 | I-Connect007 Editorial TeamWhen we started planning May’s issue, which centers on the use of traditional laminates in certain high-frequency PCBs, we knew we had to interview Kris Moyer and Ed Kelley together. Kris teaches advanced PCB design classes for IPC, and Ed is the former CTO of Isola and founder of Four Peaks Innovation. What ensued was a wide-ranging discussion on the evolution of “standard” PCB laminates and the recent trend by some OEMs to use these materials in high-frequency and even RF boards.
Underconstraining Your Materials? Leave It to the Experts
05/30/2024 | I-Connect007 Editorial TeamWith traditional laminates now sporting improved resin systems, some OEMs are choosing various flavors of FR-4 instead of high-speed laminates for their high-speed designs—even RF applications. Avoiding overconstraining your materials in high-speed products can lead to considerable cost savings, not to mention a more streamlined trip through fabrication.
The Shaughnessy Report: Unlock Your High-speed Material Constraints
05/15/2024 | Andy Shaughnessy -- Column: The Shaughnessy ReportThe world of PCB materials used to be a fairly simple one. It was divided into two groups: the “traditional” laminates, often called FR-4, and the high-speed laminates developed especially for high-speed PCBs. These were two worlds that usually didn’t collide. But then traditional laminates started getting better, and high-speed designers and design engineers took notice and started to reconsider what FR-4 could be used for.
Breaking High-speed Material Constraints: Design007 Magazine — May 2024
05/14/2024 | I-Connect007 Editorial TeamDo you need specialty materials for your high-speed designs? Maybe not. Improvements in resins mean designers of high-speed boards can sometimes use traditional laminate systems instead of high-speed materials, saving time and money while streamlining the fab process. In the May 2024 issue of Design007 Magazine, our contributors explain how to avoid overconstraining your materials when working with high-speed boards.