Real Time with… AltiumLive 2020: Event Wrap-Up With Judy WarnerNovember 5, 2020 | I-Connect007 Editorial Team
Estimated reading time: Less than a minute
Andy Shaughnessy and Judy Warner, director of marketing and community engagement for Altium, discuss the recent virtual AltiumLive events and what the company—and the PCB design community—have learned from the uncertain times of 2020.
Visit Real Time with… AltiumLive 2020 to catch the latest video interviews and event-related content.
Intelsat, operator of one of the world’s largest integrated satellite and terrestrial networks and leading provider of inflight connectivity (IFC), today announced a new content distribution system that will use the internet to transport quality video content around the globe.
Just counting clicks on your website as an indication of the success of your marketing and advertising campaigns means you don’t really have a good handle on what true marketing really is. In fact, taking a narrow view of a campaign by focusing a proverbial microscope lens on just one aspect of the program is a very poor indicator of what a campaign is delivering. Marketing is a true mosaic. It has many facets that contribute to a fully holistic marketing effort. It must include advertising, as well as messaging, branding, content creation and distribution, SEO, social media, and even guerilla marketing.
At the Greentech Festival in Berlin, Würth Elektronik demonstrated how wireless connectivity with an IoT-networked prototype of a digital greenhouse, can contribute to feeding a rapidly growing world population.
Available on I-007e and Spotify, Episode 6 of I-Connect007’s podcast, On the Line with… features an interview with Siemens’ Jonathan Fromm, product owner in predictive analytics, who introduces us to the “eight R’s” of sustainability. Fromm also draws parallels between the idea of thinking globally and the act of crafting holistic sustainability initiatives.
Episode 5 of I-Connect007’s podcast, On the Line with… features an interview with Zac Elliot, Siemens technical marketing engineer, who discusses sustainability in logistics internal to the factory. Listeners will hear how ineffective logistics create wasted effort in the form of ineffective materials transfers, or increasing line down-time when materials are not flowing to the line properly.