Driving Innovation: Direct Imaging vs. Conventional Exposure
It’s Only Common Sense: Selling to Today's Generation of Buyers
Dan’s Biz Bookshelf: ‘Believe in Better'
The 1Q23 Philippines’ Smartphone Market Fell to the Lowest Quarterly Shipments in Three Years
May 30, 2023 | IDCEstimated reading time: 1 minute
According to the International Data Corporation’s (IDC) Worldwide Quarterly Mobile Phone Tracker, the Philippines smartphone market declined 16.7% quarter over quarter (QoQ) and 11.0% year over year (YoY), shipping 3.5 million units for the first quarter of 2023. Market conditions remained difficult as core inflation continued to rise through March 2023.
“The last time shipments hit below 3.5 million records was back in 1Q20 when the pandemic just started and the first lockdown was implemented,” says Angela Medez, Client Devices Senior Market Analyst at IDC Philippines.
Transsion climbed to the top spot, ending realme’s two-year streak as top the ranking smartphone company in the Philippines. Transsion’s sub-brand, Tecno, grew 33.7% YoY and 107.8% QoQ contributing more than 50% to the company’s total shipments, surpassing Infinix’s share.
Tecno’s rise is attributable to its aggressive campaigns offering new models at different price points (with its Spark Go 2023 model leading its growth) as well as introducing its Phantom series, initiating the brand’s entry in the US$500+ band.
“Though it seems that the market has finally bottomed out and is on its road to recovery with inflation finally slowing down, IDC anticipates shipments to remain flat in 2023 as vendors will remain cautious with inflation still above comfortable levels,” Medez added.
Share on:
Suggested Items
SMT007 Magazine July—What’s Your Competitive Sweet Spot?
07/01/2025 | I-Connect007 Editorial TeamAre you in a niche that’s growing or shrinking? Is it time to reassess and refocus? We spotlight companies thriving by redefining or reinforcing their niche—what are their insights? In the July 2025 issue of SMT007 Magazine, we spotlight companies thriving by redefining or reinforcing their niche and offer insights to help you evaluate your own.
Global Dry Film Photoresist Market Set for Robust Growth with Expanding Semiconductor Ecosystem
06/24/2025 | PRNewswireIn 2024, the global market size of Dry Film Photoresist was estimated to be worth US$939 million and is forecast to reach approximately US$1191 million by 2031 with a CAGR of 3.5% during the forecast period 2025-2031.
The Big Picture: Our Big ‘Why’ in the Age of AI
06/25/2025 | Mehul Davé -- Column: The Big PictureWith advanced technology, Tesla, Google, Microsoft, and OpenAI can quickly transform life as we know it. Several notable artificial intelligence (AI) studies, including the 2024 McKinsey Global Survey on AI, have offered insights into AI’s adoption, impact, and trajectory. The McKinsey study revealed that AI adoption continues to grow, with 50% of respondents reporting using AI in at least one business area.
Roll-to-Roll Technologies for Flexible Devices Set to Grow at 11.5% CAGR
06/11/2025 | GlobeNewswireAccording to the latest study from BCC Research, the “Global Markets for Roll-to-Roll Technologies for Flexible Devices” is expected to reach $69.8 billion by the end of 2029 at a compound annual growth rate (CAGR) of 11.5% from 2024 to 2029.
PC AIB Shipments Follow Seasonality, Show Nominal Increase for Q4’24
06/06/2025 | JPRAccording to a new research report from the analyst firm Jon Peddie Research, the growth of the global PC-based graphics add-in board market reached 9.2 million units in Q1'25 and desktop PC CPUs shipments decreased to 17.8 million units.