The 1Q23 Philippines’ Smartphone Market Fell to the Lowest Quarterly Shipments in Three Years
May 30, 2023 | IDCEstimated reading time: 1 minute
According to the International Data Corporation’s (IDC) Worldwide Quarterly Mobile Phone Tracker, the Philippines smartphone market declined 16.7% quarter over quarter (QoQ) and 11.0% year over year (YoY), shipping 3.5 million units for the first quarter of 2023. Market conditions remained difficult as core inflation continued to rise through March 2023.
“The last time shipments hit below 3.5 million records was back in 1Q20 when the pandemic just started and the first lockdown was implemented,” says Angela Medez, Client Devices Senior Market Analyst at IDC Philippines.
Transsion climbed to the top spot, ending realme’s two-year streak as top the ranking smartphone company in the Philippines. Transsion’s sub-brand, Tecno, grew 33.7% YoY and 107.8% QoQ contributing more than 50% to the company’s total shipments, surpassing Infinix’s share.
Tecno’s rise is attributable to its aggressive campaigns offering new models at different price points (with its Spark Go 2023 model leading its growth) as well as introducing its Phantom series, initiating the brand’s entry in the US$500+ band.
“Though it seems that the market has finally bottomed out and is on its road to recovery with inflation finally slowing down, IDC anticipates shipments to remain flat in 2023 as vendors will remain cautious with inflation still above comfortable levels,” Medez added.
Suggested Items
INVISIO, U.S. Defense Innovation Unit (DIU) Advancing Wireless Tactical Communications Through Customer Collaboration
12/09/2024 | INVISIOA cooperation between INVISIO and the U.S. Defense Innovation Unit (DIU) has showcased the benefits of co-development when it comes to developing tactical communications solutions for military operators at speed, resulting in the INVISIO Link™ solution.
Sales Season and Flagship Launches Drive 3Q24 Smartphone Production Up 7%
12/09/2024 | TrendForceTrendForce’s latest research finds that 3Q24 coincided with the peak season for smartphone sales. The launch of flagship models by major brands propelled global smartphone production to a QoQ increase of 7%, reaching approximately 310 million units and matching figures from the same period last year.
ASMPT: Innovative Bonding for Power Electronics
12/09/2024 | ASMPTASMPT presents with its SilverSAM™ SilverSAM machine a highlight for makers of modern power electronics: an innovative and versatile silver sintering machine that meets the great demands on bonding, which is particularly critical in the field of electromobility. SilverSAM sets new standards in interconnect technology for power electronics, particularly in the rapidly growing electric vehicle market.
Telecom EMS Sector Embraces Green Manufacturing Practices
12/06/2024 | Globe NewswireThe global market for Telecom Electronic Manufacturing Services (EMS) was estimated at US$213.4 Billion in 2023 and is projected to reach US$319.5 Billion by 2030, growing at a CAGR of 5.9% from 2023 to 2030.
Consumer Electronics Manufacturing Market to Surge Valuation Set to Hit $4,267 Billion by 2034 at 9.5% CAGR
12/05/2024 | Globe NewswireAccording to a new study published by Fact.MR, a market research and competitive intelligence provider, the worldwide Consumer Electronics Manufacturing Market is projected to increase from a value of US$ 1,727.94 billion in 2024 to US$ 4,267.27 billion by the end of 2034.