Marcy’s Musings: Thank You, Columnists!
It’s Only Common Sense: Stop Pretending Your Customers Are Loyal
Happy’s Tech Talk #44: Memories of the ‘Mystery Systems of the East’
CONFIDEE Names Patrick Sandberg Sales Manager in Germany
June 1, 2023 | CONFIDEEEstimated reading time: 1 minute
CONFIDEE is proud to announce the appointment of Patrick Sandberg as Sales Manager Germany. The expansion to Germany is aligned with CONFIDEE's growth strategy, which is to strengthen its global presence with domestic languages to be closely involved in the partners' demands and monitor their global electronic supply chain.
“We are excited to have Patrick onboard. Germany is an important market to us. With Patrick as part of our team, with his, + 20 years of PCB experience, we are well equipped and committed to provide German customers with compliant and innovative PCB solutions, while delivering exceptional and personal customer service and support”, says CEO Vidar Olsen.
CONFIDEE's focus on the compliant reporting and monitoring of data in the PCB supply chain, is already noticed in the industry. By expanding to Germany, the company aims to further strengthen its position as a trusted partner for businesses seeking transparent, secure and efficient PCB supply chain solutions.
“I am honored to be part of the company and excited to help and support the business in Germany. CONFIDEEs strength is in my opinion, their focus on transparency, building relationships and treating all aspects of business with a fair and personal touch. All this, combined with a holistic approach to data protection, mitigating the risks of security breaches in the PCB supply chain, is hard to counter”, says Sandberg.
“I have worked in the German PCB industry for several decades. I personally know that data security and safeguarding the integrity of supply chains, by providing innovative solutions that meet stringent PCB requirements, is crucial to be a valued partner in the German market,” Sandberg says.
Share on:
Testimonial
"Your magazines are a great platform for people to exchange knowledge. Thank you for the work that you do."
Simon Khesin - Schmoll MaschinenSuggested Items
I-Connect007 Editor’s Choice: Five Must-Reads for the Week
11/14/2025 | Nolan Johnson, I-Connect007I read an interesting article this week about a breakthrough on building microprocessors to run on microwaves rather than traditional digital circuitry. It cites an academic study that begins, “The development of high-bandwidth applications, including multi-gigabit communication and radar imaging, demands faster processing. However, in the microwave regime, where frequencies exceed clock rates, sampling and computation become challenging. Here we report an integrated microwave neural network for broadband computation and communication.”
The Impact of the AI Boom on PCB and Raw Materials Supply Chains
11/13/2025 | Mark Goodwin, Ventec International GroupThe PCB industry is entering a period of unprecedented structural change, driven by the demands of artificial intelligence and advanced computing. What was once a cyclical market has become a capacity race. It’s one that rewards foresight, collaboration, and strategic supply partnerships. Understanding these dynamics is essential for maintaining stability and growth across all market segments. This report, created by Ventec International Group, provides a clear view of how AI-driven demand is reshaping the PCB materials landscape and what actions are required to secure long-term supply.
It’s Only Common Sense: Marketing Isn’t Fluff, It’s Ammunition
11/03/2025 | Dan Beaulieu -- Column: It's Only Common SenseI’ve lost count of the times I’ve heard someone dismiss marketing as “fluff.” You know the tone: a little smirk, a little condescension, and the implication that “real companies” don’t need marketing. They say, “We make a great product. Our work speaks for itself.”
Aircraft Wire and Cable Market to surpass USD 3.2 Billion by 2034
10/30/2025 | Global Market Insights Inc.The global aircraft wire and cable market was valued at USD 1.8 billion in 2024 and is estimated to grow at a CAGR of 5.9% to reach USD 3.2 billion by 2034, according to recent report by Global Market Insights Inc.
The Marketing Minute: Marketing With Layers
10/15/2025 | Brittany Martin -- Column: The Marketing MinuteMarketing to a technical audience is like crafting a multilayer board: Each layer serves a purpose, from the surface story to the buried detail that keeps everything connected. At I-Connect007, we’ve learned that the best marketing campaigns aren’t built linearly; they’re layered. A campaign might start with a highly technical resource, such as an in-depth article, a white paper, or a podcast featuring an engineer delving into the details of a process. That’s the foundation, the substance that earns credibility.