Kurtz Ersa Corp., through its subsidiary Kurtz Ersa Mexico, S.A. DE C.V., has expanded its presence in Mexico with the addition of a new demonstration and technology center in Guadalajara. Kurtz Ersa Mexico was established in 2013 as a subsidiary for sales and service of soldering systems, particle foam machines and foundry machines. It now offers the entire spectrum of Ersa soldering systems to its customers and potential customers at the new Guadalajara location.
“Due to the high potential of the Mexican market and the positive experiences in the last years, the opening of our second facility in Mexico is more than legitimated – best thanks to our customers who made this possible,” said Kurtz Ersa CEO Rainer Kurtz, who travelled to the opening ceremony on November 17.
“With the new subsidiary in Guadalajara, we are in a position to act more swiftly on the Mexican market – with competent service from our local, Spanish-speaking colleagues. The central Ersa Mexico warehouse will also be located here in Guadalajara – as will the Ersa Demo Center and the general distribution,” said Kurtz North America Managing Director Albrecht Beck, who will manage the Mexican branch.