Driving Innovation: Direct Imaging vs. Conventional Exposure
It’s Only Common Sense: Selling to Today's Generation of Buyers
Dan’s Biz Bookshelf: ‘Believe in Better'
Australian PC Market Returns to Decline After Period of High Growth
March 25, 2019 | IDCEstimated reading time: 1 minute
In Q4 2018, Australia's PC market experienced a -2.5% year-on-year (YoY) decline in unit shipments, according to the latest IDC research. This is a sharp departure from the very strong 2018Q2 and 2018Q3 results of YoY growth of 8.9% and 9.6% respectively.
The Australian PC market for the 2018 calendar year saw commercial devices grow 9.2% while consumer devices shrank -3.0%. “Competition from mobile devices, the slow pace of innovation and improvement in mainstream PC devices, and a disappointing gaming graphics hardware refresh cycle are all contributing to the extended life span of the consumer PC device”, says Sean Ashari, Market Analyst at IDC Australia. “For much of the year the opposite trend was seen in commercial PC Device shipments that were encouraged by SMB Tax rebates, the looming Windows 7 End of Support deadline, and the growing adoption of the PC-as-a-service model. Organisations were hungry for devices, however in 2018Q4 a combination of the Intel CPU shortage and uncertainty in business conditions (resulting from the US-China Trade War, domestic spending decline) curtailed growth at the end of the year and broke a yearlong commercial growth trend.”
IDC predicts that Australia’s PC market in 2019 will decline at -3.0% YoY. “Australia is expected to experience the continued decline in consumer PC shipments as a result of falling house prices, shrinking household savings, and uncertainty around interest rates”, says Ashari. “In 2019, Government and exporting businesses are expected to increase spending on PC devices, while locally trading businesses face a slow decline in business confidence”.
About IDC
International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company that activates and engages the most influential technology buyers.
Share on:
Suggested Items
2025 ASEAN IT Spending Growth Slows to 5.9% as AI-Powered IT Expansion Encounters Post-Boom Normalization
06/26/2025 | IDCAccording to the IDC Worldwide Black Book: Live Edition, IT spending across ASEAN is projected to grow by 5.9% in 2025 — down from a robust 15.0% in 2024.
DownStream Acquisition Fits Siemens’ ‘Left-Shift’ Model
06/26/2025 | Andy Shaughnessy, I-Connect007I recently spoke to DownStream Technologies founder Joe Clark about the company’s acquisition by Siemens. We were later joined by A.J. Incorvaia, Siemens’ senior VP of electronic board systems. Joe discussed how he, Rick Almeida, and Ken Tepper launched the company in the months after 9/11 and how the acquisition came about. A.J. provides some background on the acquisition and explains why the companies’ tools are complementary.
United Electronics Corporation Advances Manufacturing Capabilities with Schmoll MDI-ST Imaging Equipment
06/24/2025 | United Electronics CorporationUnited Electronics Corporation has successfully installed the advanced Schmoll MDI-ST (XL) imaging equipment at their advanced printed circuit board facility. This significant technology investment represents a continued commitment to delivering superior products and maintaining their position as an industry leader in precision PCB manufacturing.
Insulectro & Dupont Host Technology Symposium at Silicon Valley Technology Center June 25
06/22/2025 | InsulectroInsulectro, the largest distributor of materials for use in the manufacture of PCBs and printed electronics, and DuPont, a major manufacturer of flex laminates and chemistry, invite fabricators, OEMS, designers, and engineers to attend an Innovation Symposium – Unlock the Power - this Wednesday, June 25, at DuPont’s Silicon Valley Technology Center in Sunnyvale, CA.
OKI, NTT Innovative Devices Establish Mass Production Technology for High-Power Terahertz Devices by Heterogeneous Material Bonding
06/21/2025 | BUSINESS WIREOKI, in collaboration with NTT Innovative Devices Corporation, has established mass production technology for high-power terahertz devices using crystal film bonding (CFB) technology for heterogeneous material bonding to bond indium phosphide (InP)-based uni-traveling carrier photodiodes (UTC-PD) onto silicon carbide (SiC) with excellent heat dissipation characteristics for improved bonding yields.