Zuken Accelerates Drive to Expand the Model-Based Systems Engineering Business

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Zuken Inc. has formed a new R&D unit in Japan. In the United States it has appointed a new COO of Zuken Vitech Inc., with the aim of enhancing support for customers that intend to transform their product development process through the introduction of model-based systems engineering (MBSE).

"As products become increasingly complex, we see our customers and the broader market moving towards Digital Engineering and MBSE-based solutions," said Jinya Katsube, President and COO of Zuken Inc. "Zuken is committed to delivering forward-looking, innovative solutions. Our newly formed Process Innovation Development Department, in collaboration with Zuken Vitech, will anticipate customer needs now and well into the future."

MBSE has proven effective in developing extensive and complicated systems such as aerospace, aircraft, and the automobile industries. The challenge many product development companies face today is not just introducing MBSE but bridging MBSE into a digital engineering-based design process afterward. Zuken is uniquely positioned to offer both MBSE and detailed design solutions for electrical and electronic systems. Combining these disciplines enables customers to produce better product definition and communication, leading to fewer design errors and improved traceability.

Responding to the needs of our customers, Zuken has established the Process Innovation Development Department, a specialized development team under the Technology Division.This newly formed department will assist the Process Innovation Promotion Department, which has been responsible for business development in the fields of MBSE and systems engineering in Japan. The department will enable Zuken to work closely with Zuken Vitech to expedite efforts to develop application software and utilities linked to the GENESYS modeling tool, and interfaces with existing Zuken products.

At the same time, Zuken appointed Enrique Krajmalnik, who joined Zuken USA Inc. from No Magic, Inc. in September 2020, as the Chief Operating Officer (COO) of Zuken Vitech. Together with David Long, President of Zuken Vitech, the new COO will take the lead in business development in the advanced MBSE market that is the U.S., and in bolstering product planning for the global market through development collaboration between Japan and the U.S.