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We take the pulse of the PCB industry by sharing insights from leading fabricators and suppliers in this month's issue. We've gathered their thoughts on the new U.S. administration, spending, the war in Ukraine, and their most pressing needs. It’s an eye-opening and enlightening look behind the curtain.
The Essential Guide to Surface Finishes
We go back to basics this month with a recount of a little history, and look forward to addressing the many challenges that high density, high frequency, adhesion, SI, and corrosion concerns for harsh environments bring to the fore. We compare and contrast surface finishes by type and application, take a hard look at the many iterations of gold plating, and address palladium as a surface finish.
It's Show Time!
In this month’s issue of PCB007 Magazine we reimagine the possibilities featuring stories all about IPC APEX EXPO 2025—covering what to look forward to, and what you don’t want to miss.
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I-Connect007 Editor’s Choice: Five Must-Reads for the Week
April 8, 2022 | Andy Shaughnessy, Design007 MagazineEstimated reading time: 2 minutes

Spring has definitely sprung, and the trade show season continues to roll right along. Managing Editor Nolan Johnson just returned from DesignCon 2022, and as he says in his review, the attendance was up from last year’s event, which had been at the McEnery Convention Center in the waning days of the pandemic. I hope we’re getting back to normal, whatever that means.
This week, we have a few articles about Industry 4.0, as well as a column on setting your priorities. We have a cool article about methods for measuring the breakdown of resins during multiple thermal laminations, and a conversation with an EMS company president who realized that he was actually running a data collection firm that happened to make circuit boards. Can you say the same about your own company?
DesignCon 2022: Back to Business as Usual
Published April 7
This week, DesignCon returned to its old stomping grounds, the Santa Clara Convention Center in Silicon Valley. It’s been over two years since the annual design engineering event was last held here, and attendees and exhibitors were glad to be back to normal, more or less. Let’s congratulate Richard Mellitz of Samtec for taking home the “Engineer of the Year” award, along with finalists Scott McMorrow, Steven Sandler, and Design007 contributor Bert Simonovich. Nolan Johnson brings us this DesignCon wrap-up.
The Future is Driven by Data
Published April 7
History is full of “A-ha” moments, when inventors and leaders had that proverbial lightbulb turn on in their brain. In this interview with Rocket EMS President Michael Kottke, he discusses his DIY implementation of Industry 4.0 systems, and how everything changed with the realization that he is now running a data collection business that just happens to build printed circuit boards. Check it out.
Smart Factory Insights: Has the Industry 4.0 Gold Rush Ended?
Published April 6
Speaking of Industry 4.0, it’s hard to believe that this concept is now five years old, well past the toddler stage in life. But as columnist Michael Ford points out, the Gold Rush surrounding Industry 4.0 may have run its course. In this column, Michael discusses the various winners and losers who have risked it all for the chance of striking gold in this new territory.
The Right Approach: The Law of Priorities
Published April 7
With so many of us wearing multiple hats each day, setting priorities becomes a task in itself. Steve Williams has a column that a lot of us will identify with as he continues counting down the 21 Irrefutable Laws of Leadership. As Steve says, balancing your priorities will enable you to more thoroughly enjoy your career as well as your recreational time.
Measuring Multiple Lamination Reliability for Low-loss Materials
Published April 4
John Strubbe of TUC has a great article about the effects of multiple thermal lamination cycles on resin’s physical properties. He takes dynamic mechanical analysis, stress-strain curves, Young’s modulus, yield strength, and ultimate tensile strength, and boils it all down so that the rest of us can understand it. This is good stuff.
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Flex Wins Two 2025 PACE Awards for Innovation in Automotive Compute and Power Electronics
04/22/2025 | PRNewswireFlex was named a two-time 2025 Automotive News PACE Award winner at the awards ceremony on April 15, recognized for its industry-leading Jupiter Compute Platform and Backup DC/DC Converter design platforms.
UHDI Fundamentals: UHDI Drives Unique IoT Innovation in Farming
04/22/2025 | Anaya Vardya, American Standard CircuitsThe combination of UHDI's high-bandwidth capabilities and IoT's real-time data processing can lead to more efficient, immersive, and smarter IoT systems. This convergence of two revolutionary technologies is enabling quantum advancements in some very “unconventional” applications. The typical discussions around UHDI focus on our standard electronics industry market segments like milaero, medical, consumer electronics, etc. IoT is all about machines talking to other machines, machine learning, and artificial intelligence, but again, typically applied in our PCB and assembly operations.
Neways Firmly Expands Defense Business
04/21/2025 | NewaysNeways Electronics, the global innovator in mission-critical electronics, foresees very strong growth in its defense-related activities in the near term.
Wiring the World Together: IPC and WHMA Unveil Global Wire Harness Competitions and Championship
04/21/2025 | IPCIPC, in collaboration with the Wiring Harness Manufacturer's Association (WHMA), has organized the first-ever World Wire Harness Competitions and Championship.
Real Time with... IPC APEX EXPO 2025: Show Wrap Up–A Review with John Mitchell
04/21/2025 | Real Time with...IPC APEX EXPOMarcy LaRont sits down with Dr. John W. Mitchell on the last day of IPC APEX EXPO 2025, marking its 25th anniversary. They highlight the event's success and specifically recognize this year's technical conference and professional development tracks. They also discuss AI's role in electronics, as Mitchell urges professionals to improve their skills around AI to keep themselves valuable and relevant. AI is here to stay! He touches upon tariffs and promotes a diverse supply chain, emphasizing the essential ingredient of collaboration for mutual success. Ending on sustainability, he discusses IPC's launch of the Evolve program showcasing the industry's commitment to sustainability.