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I-Connect007 Editor’s Choice: Five Must-Reads for the Week
April 28, 2023 | Andy Shaughnessy, I-Connect007Estimated reading time: 2 minutes

Trade show season continues apace—when you think about it, does show season ever really stop? There are a variety of tabletop events in our industry each month, especially the SMTA Expo & Tech Forums. PCB East and IPC SummerCom take place next month, and the International Microwave Symposium is set for San Diego in June. If you can’t make it to IPC APEX EXPO or SMTA International, chances are good there’s a regional show taking place nearby.
In this week’s must-reads, we have coverage of NAMM 2023 and SMTA Atlanta, plus some tips for traditional PCB designers who are entering the RF design space, where designers have to master ideas like antenna tuning. We also have some news about March PCB sales, as well as a great conversation with Ventec’s Frank Lorentz, who explains how to set up an onboarding process that converts new hires into happy, long-term employees.
NAMM 2023: It’s All About That Bass
Published April 24
Technical editor and bassist Dan Feinberg covered the recent National Association of Music Merchants show in Anaheim, and artificial intelligence was one of the event’s highlights—or lowlights, depending upon your viewpoint, I suppose. We shouldn’t be surprised to see AI making its way into music software. Maybe AI will help composers think of new styles and rhythms that they never would have thought of otherwise. Also, check out the Ibanez e-Bass that Dan almost snagged off the show floor.
SMTA Atlanta: No Rain Delay For This Event
Published April 27
I covered the SMTA Atlanta Expo & Tech Forum this week, and despite intermittent rain, the show had pretty good attendance. Organizers said the number of pre-registered attendees was up from last year, and there was steady floor traffic throughout the day. Moving the show to the Atlanta Tech Park was great idea; it’s nice to hold a show in a small business incubator that allows you to bring in catered food.
RF Antenna Design and Layout Tips for Your PCB
Published April 26
Recent Design007 surveys ranked RF as one of the more problematic issues among our readers. We’re seeing more and more PCB designers entering the RF domain—often without much training or education on this discipline. As Cadence’s Cody Wetzel points out in this article, RF design has its own set of rules. He compares and contrasts RF design with traditional board design, and he outlines the best practices for RF design.
North American PCB Industry Sales Up 11.6 Percent in March
Published April 27
PCB sales were up 11.6 percent in March over the same period last year, and up 30.1 percent over the previous month. But bookings fell 10.5 percent YOY. Overall, the recent GDP is looking good, but the CPI has seen better days. We can’t rule out a recession in 2023, but so far, so good.
Successful Onboarding Takes Training, Technique, and Trust
Published April 26
We know that finding, hiring, and onboarding a new employee can be an expensive endeavor, so it’s in our best interest to turn new hires into long-term staffers. In this interview, Ventec’s Frank Lorentz shares his proven onboarding techniques. He’s a logistics guy, but numbers don’t tell the whole story. When Frank onboards someone, he makes them feel like they’re part of a family. Does your company feel like a family?
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Sweeney Ng - CEE PCBSuggested Items
Analog Devices Launches ADI Power Studio™ and New Web-Based Tools
10/14/2025 | Analog Devices, Inc.Analog Devices, Inc., a global semiconductor leader, announced the launch of ADI Power Studio, a comprehensive family of products that offers advanced modeling, component recommendations and efficiency analysis with simulation. In addition, ADI is introducing early versions of two new web-based tools with a modernized user experience under the Power Studio umbrella:
Cadence Giving Foundation Announces Multi-Year Commitment to Expand the AI Hub at San José State University
10/13/2025 | Cadence Design Systems, Inc.The Cadence Giving Foundation today announced a multi-year commitment to expand the AI Hub at San José State University (SJSU) to equip students with the skills, hands-on training and experience needed to excel in careers in artificial intelligence (AI).
NEDME Returns October 22 — The Northwest’s Premier Design & Manufacturing Expo
10/13/2025 | NEDMEThe Northwest Electronics Design & Manufacturing Expo (NEDME) returns on Wednesday, October 22, 2025, at Wingspan Event & Conference Center, Hillsboro. The event brings together engineers, product designers, manufacturers, educators, and community partners for a full day of industry connection, learning, and networking.
Sumitomo Riko Boosts Automotive Design Efficiency 10x with Ansys AI Simulation Technology
10/13/2025 | SynopsysSumitomo Riko is implementing Ansys, part of Synopsys, Inc. AI technology to accelerate time-to-solution and improve efficiency during the design and manufacturing of automotive components.
Beyond the Board: Early Engagement Means Faster Prototyping for Defense Programs
10/14/2025 | Jesse Vaughan -- Column: Beyond the BoardIn the defense electronics sector, speed-to-market has shifted from being a commercial differentiator to a national security imperative. The ability to move from design concept to deployable system in months rather than years can provide the U.S. with important strategic advantages. Prototyping, once regarded as a costly and optional stage, has become the linchpin for accelerating program schedules while safeguarding performance, compliance, and mission reliability.