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TT Electronics Roxspur Product Line Takes New Strategic Approach to Marketing DPG Series
August 15, 2023 | TT ElectronicsEstimated reading time: 1 minute

TT Electronics, a global provider of engineered technologies for performance-critical applications, breaks new ground with its Roxspur Measurement and Control product line’s first order of the Digital Pressure Gauge (DPG) series placed by global electronics distributor DigiKey. DigiKey is an ideal partner for this product line as they share a strategic approach to the industrial automation industry.
Although TT Electronics and DigiKey have a long-standing relationship across various product lines, this is the first stocking package placed for the TT Roxspur product line and the first of its kind within distribution.
“This is the first time we are taking this approach in making our product known to a wider range of potential customers,” said John Hatton, head of sales and business development at TT- Roxspur. “It fits well into DigiKey’s Industrial Automation initiative.”
"We are excited to offer TT Electronics' Roxspur product line as part of our robust industrial automation product offerings," said Eric Wendt, Director, industrial automation at DigiKey. "Our longstanding partnership with TT Electronics provides engineers and designers with the products and support they need to accelerate progress in the industry."
The DPG series is available in battery-powered or loop-powered versions and is optimised for industrial machinery, heat treatment, power generation and water management applications. It features gauge or absolute pressure formats, can be used with gas or liquids up to 600 bar, and can be customized through its USB interface and dedicated software. The six-digit LCD display can be set up to display pressure in bar, PSI or the user’s own unit.
“DigiKey has been an authorized distributor for TT Electronics’ sensing product for many years,” said Claudia Patzak-Krueger, TT Electronics EMEA Sales Director. “Their goal of consistently meeting or exceeding their customer’s expectations makes DigiKey a strategic and valued partner of TT.”
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