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10 Steps to Outstanding
September 6, 2023 | Dan Beaulieu, D.B. Management GroupEstimated reading time: Less than a minute
So often when I talk to PCB shop owners, they ask me how they can be outstanding. How can they position their own company to stand out from the crowd? That’s because one of the issues PCB shops face these days is they all seem to be alike. While they used to be judged and differentiated based on performance, now they all have very good quality.
I am both pleased and disappointed by this question of how to be outstanding. I’m pleased because the owners are finally getting around to doing some branding, positioning, and marketing; I’m disappointed that it took so long. But, better late than never, right?
I love this subject; I live, eat, and breathe it. I make my living by talking, preaching, and sometimes screeching about it. I want to help any way I can. So, here is a list of 10 things you can do today to make your PCB company stand out from the rest.
To read this entire article, which appeared in the August 2023 issue of PCB007 Magazine, click here.
Suggested Items
Back to School With Jonathan Studinka
10/16/2024 | Andy Shaughnessy, Design007 MagazineAt the Anaheim Electronics & Manufacturing Show, I spoke with Jonathan Studinka, a student in John Watson’s PCB design class at Palomar College. In this interview, Jonathan shares his experience, highlighting how John’s class has broadened his understanding of PCBs and sparked his interest in mechatronics. Despite having no prior electronics training, Jonathan says he finds the coursework manageable by taking it step by step.
Takayuki Ito Elected President of the International Federation of Robotics
10/16/2024 | International Federation of RoboticsTakayuki Ito has been elected as the new President of the International Federation of Robotics. Ito will represent the IFR alongside his newly elected Vice President, Jane Heffner.
North American EMS Industry Shipments Down 4.4% in August 2024
09/23/2024 | IPCIPC announced the August 2024 findings from its North American Electronics Manufacturing Services (EMS) Statistical Program. The book-to-bill ratio stands at 1.27.
All Flex Solutions Certified to ANSI/ESD S20.20-2021
09/19/2024 | All Flex SolutionsFactories that handle ESD-sensitive components at All Flex Solutions have earned certification to ANSI/ESD S20.20-2021 Electrostatic Discharge Control Program.
One World, One Industry: Mastering Technology Prognostication
09/18/2024 | John Mitchell -- Column: One World, One IndustryTechnological road mapping plays a fundamental role in many companies’ innovation strategies. While doing product development and organizational planning in the industry, I found roadmaps to be excellent tools for strategic and future planning. They are a crucial skill in today’s rapidly evolving tech landscape.