-
- News
- Books
Featured Books
- smt007 Magazine
Latest Issues
Current IssueWhat's Your Sweet Spot?
Are you in a niche that’s growing or shrinking? Is it time to reassess and refocus? We spotlight companies thriving by redefining or reinforcing their niche. What are their insights?
Moving Forward With Confidence
In this issue, we focus on sales and quoting, workforce training, new IPC leadership in the U.S. and Canada, the effects of tariffs, CFX standards, and much more—all designed to provide perspective as you move through the cloud bank of today's shifting economic market.
Intelligent Test and Inspection
Are you ready to explore the cutting-edge advancements shaping the electronics manufacturing industry? The May 2025 issue of SMT007 Magazine is packed with insights, innovations, and expert perspectives that you won’t want to miss.
- Articles
- Columns
- Links
- Media kit
||| MENU - smt007 Magazine
GOEPEL Electronics Adds David Kalaidjian to Sales Team
November 27, 2023 | GOEPEL ElectronicsEstimated reading time: 1 minute

The US branch of GÖPEL electronic is proud to announce the addition of David Kalaidjian as the new National Sales Development Manager. Kalaidjian comes to the company with an extensive background in technical sales management, technical expertise, and a proven track record of driving revenue growth.
More than 20 years of experience in the electronic test industry and his comprehensive understanding of embedded test technology, combined with his strategic leadership skills will be instrumental in driving the sales initiatives and expanding the market presence.
"We are thrilled to welcome David to our team," said Heiko Ehrenberg, Managing Director at GOEPEL Electronics LLC. "With his remarkable background and a demonstrated history of fostering strong client relationships, we are confident that David will play a pivotal role in our company's continued growth and success." he adds.
In his role, Kalaidjian will be responsible for leading and developing the national sales team, implementing effective sales strategies, and cultivating new business opportunities across North America. His commitment to delivering exceptional results and his passion for fostering a collaborative work environment aligns seamlessly to the values and vision of the internationally active company.
"I believe that GOEPEL Electronics LLC has the most extensive and progressive testing solutions available in the electronic testing market. I am confident that this will be a highly disruptive addition to the current US market that will benefit both our existing and future customer base,” said Kalaidjian, National Sales Development Manager.
Kalaidjian holds a Bachelor's Degree in Electrical and Electronics Engineering from Kansas State University and has previously held key leadership positions at Corelis Inc., American Arium, and Applied Microsystems.
“Please join us in welcoming Kalaidjian to our sales team. We look forward to the achievements he will bring to our company with his strategic vision and leadership.” says a delighted Heiko Ehrenberg.
GÖPEL electronic develops and manufactures innovative electrical test and measurement equipment, automated optical and x-ray inspection systems, and specialized functional test equipment for the electronics industry. GÖPEL electronic has four business units:
- Automotive Test Solutions,
- Embedded JTAG solutions,
- Inspection solutions AOI-AXI-SPI-IVS, and
- Industrial function test.
Suggested Items
Horizon Sales Hosts Successful 2025 Tech Days Event Featuring Live Demos and Cutting-Edge Equipment
06/21/2025 | Horizon SalesHorizon Sales, a premier manufacturers’ representative and distributor for the electronics assembly industry, successfully concluded its 2025 Tech Days event, welcoming more than 60 customers and 21 supplier partners over the course of two engaging days.
It’s Only Common Sense: Why Sales Teams Fail (and How to Fix Them)
06/22/2025 | Dan Beaulieu -- Column: It's Only Common SenseIn sales, success is never a given. Despite best intentions, the most well-resourced sales teams can stumble. Understanding why is the first step toward creating a high-performing sales force. Here are the main reasons sales teams fail—and actionable strategies to fix them.
SolderKing’s Successful Approach to Modern Soldering Needs
06/18/2025 | Nolan Johnson, I-Connect007Chris Ward, co-founder of the family-owned SolderKing, discusses his company's rapid growth and recent recognition with the King’s Award for Enterprise. Chris shares how SolderKing has achieved these award-winning levels of service in such a short timeframe. Their secret? Being flexible in a changing market, technical prowess, and strong customer support.
It’s Only Common Sense: The Power of Storytelling in Sales
06/09/2025 | Dan Beaulieu -- Column: It's Only Common SenseIn sales, few tools are as powerful as storytelling. While data, metrics, and features may appeal to the logical mind, stories can connect on an emotional level. A well-told story can turn a hesitant prospect into a loyal customer. Let’s explore the transformative impact of storytelling in sales and how it can become your ultimate advantage.
MVTec Takes a Giant Step Forward in Expanding its International Footprint
06/05/2025 | MVTec Software GmbHMVTec Software GmbH, a leading international provider of machine vision software, continues to drive the expansion of its global presence. After opening a new sales office in the Benelux region in March of this year, the company has now added two more locations. On June 1, MVTec established a sales office on the Iberian Peninsula and a subsidiary in South Korea.