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It’s Only Common Sense: Who the Heck is Seth Godin?

06/03/2024 | Dan Beaulieu -- Column: It's Only Common Sense
If you are serious about modern marketing techniques, you need to know about Seth Godin. When I was in the I-Connect007 booth at IPC APEX EXPO 2024 a few weeks ago, I was tremendously pleased to see a photo of my marketing hero, Seth Godin, flash on their large screens. To me, that represented the forward-thinking philosophy of that organization—and any organization that follows Seth’s writings. Here, I've included a list of all his books and why you should read them.

North American PCB Industry Sales Up 9.4% in April 2024

05/28/2024 | IPC
IPC announced the April 2024 findings from its North American Printed Circuit Board (PCB) Statistical Program. The book-to-bill ratio stands at 1.06.

North American EMS Industry Down 2.1% in April

05/28/2024 | IPC
IPC announced the April 2024 findings from its North American Electronics Manufacturing Services (EMS) Statistical Program. The book-to-bill ratio stands at 1.42.

Listen to I-Connect007’s Latest Podcast Episode: Empowering Electrical Engineers

05/23/2024 | I-Connect007
I-Connect007 is thrilled to announce the release of the latest episode in Series 3 of its popular podcast, On the Line With... , available now on Apple and Spotify.

Listen to I-Connect007’s Latest Podcast Episode: Empowering Electrical Engineers

05/24/2024 | I-Connect007
I-Connect007 is thrilled to announce the release of the latest episode in Series 3 of its popular podcast, On the Line With... , available now on Apple and Spotify.
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