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Current IssueSales: From Pitch to PO
From the first cold call to finally receiving that first purchase order, the July PCB007 Magazine breaks down some critical parts of the sales stack. To up your sales game, read on!
The Hole Truth: Via Integrity in an HDI World
From the drilled hole to registration across multiple sequential lamination cycles, to the quality of your copper plating, via reliability in an HDI world is becoming an ever-greater challenge. This month we look at “The Hole Truth,” from creating the “perfect” via to how you can assure via quality and reliability, the first time, every time.
In Pursuit of Perfection: Defect Reduction
For bare PCB board fabrication, defect reduction is a critical aspect of a company's bottom line profitability. In this issue, we examine how imaging, etching, and plating processes can provide information and insight into reducing defects and increasing yields.
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Alternative Manufacturing Inc. (AMI) Appoints Gregory Picard New Business Development Manager
May 1, 2025 | Alternative Manufacturing, Inc.Estimated reading time: 1 minute

Alternative Manufacturing Inc. (AMI) is pleased to announce the appointment of Mr. Gregory Picard as our new Business Development Manager. Picard brings a wealth of experience in Sales and Business Development, having worked with some of the most prominent names in the industry. He holds a Bachelor of Arts in Business and Marketing from University of Mass - Lowell, as well as an MBA in Business from Boston College Carroll School of Business.
“I’m honored to have the opportunity to join AMI in Winthrop, Maine, returning to my New England roots and embracing a new chapter with an employee-owned company. After years spent at some of the largest and most well-known corporations globally, I’m grateful for the opportunity to be part of a team that prioritizes shared ownership, purpose-driven work, and a passion for truly partnering with its customers. I’m excited to bring my skills and experience to such a great company!” stated Greg Picard.
Mr. Picard's addition to our team is a strategic decision aimed at supporting our current Vice President of Sales & Marketing, Mr. Jim Barry, as he approaches semi-retirement. Barry is a seasoned veteran in the PCB/PCBA industry, having contributed to the success of multiple companies both domestically and internationally in Sales, Engineering, and Senior Management. Over the past four years, he has played a pivotal role in developing our strategy for building a robust customer base and enhancing our market presence.
We extend our best wishes to both Mr. Barry and Mr. Picard for their continued success in their respective roles.
President and CEO Greg Boyd noted, “We are very excited to welcome Greg to the AMI family and look forward to much success for him as he helps AMI continue to grow and prosper in the future. We are very grateful for all that Jim as done over the past 4 years. He leaves us having made significant contributions to our business and leaves our sales & marketing functions in a much better spot than when he joined.”
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Sweeney Ng - CEE PCBSuggested Items
Global Sourcing Spotlight: Risk Management Strategies in Global Sourcing
07/23/2025 | Bob Duke -- Column: Global Sourcing SpotlightIn the global economy, businesses rely increasingly on international suppliers to optimize costs, enhance product quality, and expand market reach. However, global sourcing has a range of risks that can disrupt supply chains, inflate costs, and damage brand reputations. To mitigate these challenges and ensure business continuity, implement robust risk management strategies. Here are some critical risk management approaches to global sourcing, supported by real-world examples and actionable insights.
Marcy’s Musings: From Pitch to PO—The Sales Stack
07/21/2025 | Marcy LaRont -- Column: Marcy's MusingsIt is a foundational truth that a company lives and dies by its sales. Receiving that PO or contract starts the operational chain. It is the purest symbol of the machinations of the business process: You are paying me for something I am doing, making, or sourcing for you. Then, every single thing a business does in executing and fulfilling that sales agreement speaks directly to customer experience and whether more POs will follow. You won't keep customers if you don't make a quality product and provide strong customer service.
July 2025 PCB007 Magazine: Sales—From Pitch to PO
07/18/2025 |Though all parts of a company are essential for holistic success, it is a foundational truth that a company lives and dies by its sales. If there are no sales, the company eventually ceases to exist, or as Henry Ford says, “Nothing happens until someone sells something.” In the July issue of PCB007 Magazine, we break down the sales stack and provide a guide to up your sales game.
It’s Only Common Sense: Knowing When to Walk Away
07/21/2025 | Dan Beaulieu -- Column: It's Only Common SenseKnowing when to walk away is as critical as knowing when to say yes. It might feel counterintuitive, especially when every deal seems like an opportunity, but successful professionals often have mastered the art of stepping back when a deal, partnership, or customer no longer aligns with their goals, values, or long-term strategy.
Dan’s Biz Bookshelf: ‘Elevate: Push Beyond Your Limits'
07/16/2025 | Dan Beaulieu -- Column: Dan's Biz BookshelfI have read a lot of business books over the years. Some inspire, some educate, and a few do both while also shifting the way we approach leadership and personal growth. Robert Glazer’s "Elevate: Push Beyond Your Limits and Unlock Success in Yourself and Others" falls into the latter category.