Cinemo Brings Automotive Media Technology to Consumer Electronics
November 18, 2025 | BUSINESS WIREEstimated reading time: 1 minute
Cinemo, a globally recognized one-stop-shop provider of fully integrated digital media products, announces its evolution beyond automotive innovation into consumer and business electronics with the launch of a dedicated business unit. This strategic diversification marks the company’s most significant growth initiative since its founding and addresses the rising demand for seamless digital media experiences in everyday life and work.
“This is a strategic next step for us,” said Richard Lesser, CEO of Cinemo. “We’re leveraging our core strengths and proven success in automotive to a new vision — delivering premium digital experiences to homes and offices, and in other markets.”
Enabling Consistent Digital Media Beyond Cars
After more than a decade of powering next-generation in-vehicle infotainment and rear-seat entertainment for over 150 million cars on the road, Cinemo is bringing its expertise to a broader mission: eliminating media fragmentation across home and commercial devices.
The newly established business unit will focus on launching a new cloud-based open ecosystem, the first of its kind, open to device makers, content providers, and users.
It will feature a flexible layer of embedded software that enables interoperability across device brands and types, making cohesive, cross-platform media experiences intuitive and more accessible.
Audio speakers will lead the first wave of supported products, intended for both consumer and commercial use.
“This is a strategic next step for us,” said Richard Lesser, CEO of Cinemo. “We’re leveraging our core strengths and proven success in automotive to a new vision — delivering premium digital experiences to homes and offices, and in other markets.”
Strengthening Our Commitment to Automotive Innovation
Cinemo’s move represents a natural evolution of its broader vision and portfolio, expanding its reach while building on its strong foundation. The automotive division remains a key focus, continuing to drive innovation and deliver personalized in-car infotainment experiences that enhance every journey, supporting OEMs and Tier 1 suppliers worldwide. The new business unit introduces additional leadership and a dedicated team to accelerate the growth of a universal, multi-industry solution.
With this milestone, Cinemo positions itself as a fundamental platform for the next generation of digital media across all devices.
Testimonial
"The I-Connect007 team is outstanding—kind, responsive, and a true marketing partner. Their design team created fresh, eye-catching ads, and their editorial support polished our content to let our brand shine. Thank you all! "
Sweeney Ng - CEE PCBSuggested Items
The Marketing Minute: A Brand Visibility Playbook—Get Seen, Heard, and Remembered
06/18/2025 | Brittany Martin -- Column: The Marketing MinuteIn the competitive world of electronics, recognition isn’t given—it’s earned. With so many companies vying for attention, how do you ensure your brand voice stands out and stays top-of-mind? This month, I’m focusing on building recognition using three high-impact tools: social media, paid advertising, and thought leadership.
Meyer Burger Shuts Down Solar Module Production, Lays Off 282 Employees in the U.S.
05/30/2025 | Meyer BurgerMeyer Burger Technology AG is forced to stop its solar module production in the U.S., which is still ramping up, due to a lack of funds. On May 29, 2025, all 282 remaining employees at the Goodyear, Arizona, site received their notices of termination. Production with an annual capacity of 1.4 gigawatts was shut down immediately.
The Marketing Minute: Strategic Short-form Content Builds Brand Momentum
04/17/2025 | Brittany Martin -- Column: The Marketing MinuteLast month, I shared how long-form content—like white papers, technical articles, and thought leadership pieces—can establish your company as a knowledgeable, trusted voice in the electronics industry. Long-form content is powerful, but it’s only half the equation. If long-form is the foundation, short-form content is the fuel that keeps your brand top-of-mind and your message moving.
The Marketing Minute: Go Big or Go Home—Long-form Content Is Your Brand’s Best Friend
03/26/2025 | Brittany Martin -- Column: The Marketing MinuteIn a world of 280-character posts and blink-or-you’ll-miss-it social media content, long-form content might seem outdated. But if you want to build a brand people trust—not just recognize—you need depth. The key is producing longer content—articles, white papers, and books.
TSMC and MediaTek Collaboration Paves the Way for Next-gen Wireless Connectivity
03/13/2025 | TSMCMediaTek and TSMC announced that they have jointly demonstrated the first silicon-proven power management unit (PMU) and integrated power amplifier (iPA) on TSMC’s N6RF+ process.