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From Shakespeare scholar to digital marketer, Brittany Martin brings clarity and heart to everything she does. In this interview, Brittany shares her journey from academia to electronics marketing, her proudest professional and personal milestones, and the lessons she’s learned about simplicity, growth, and balance along the way. Get to know the person behind The Marketing Minute and discover what drives her passion for this industry.
Marcy LaRont: Brittany, you are a valuable member of the I-Connect007 team, so let’s learn more about you. Where were you born and raised? Would you share a favorite childhood memory?
Brittany Martin: I live in Chicago, with my husband and three kids (ages 11, 13, and 15). I’m Irish by nationality, but I was born in Toronto, Canada, and spent much of my childhood bouncing between Ireland and the United States before my family eventually settled in Southern California. Now, Chicago is home.
A favorite childhood memory is remembering exploring the hills and forests of Ireland with my twin brother, Nick. We’d spend entire days adventuring through the woods.
Where did you attend college and what was your major?
I earned both my bachelor’s and master’s degrees in English Literature from Brigham Young University. I specialized in Shakespeare and philosophy and even had a book chapter published on “A Midsummer Night’s Dream” and German Existentialism.
How did you get into this industry specifically?
After graduating, I taught English at universities in Utah and Chicago, focusing on persuasive writing and rhetoric (the art of winning arguments and selling ideas). When my teaching contract ended, I decided to shift fully into marketing and put those persuasive writing skills to work. I already had some experience, as I’d been handling marketing for my husband’s printing company, Anchorfish Printing, while teaching.
What are some of the things you are most proud of in your professional careers?
I’m proud of diving headfirst into marketing for the electronics industry. It was an entirely new field for me at the time. It’s an incredibly complex and fascinating space that constantly challenges me and pushes me to grow professionally. I still do a lot of research.
I’m also proud of the marketing work I’ve done for Anchorfish. When I started, the company had never done any marketing and relied solely on word of mouth. Within three years, we tripled our revenue through consistent branding and digital outreach.
To continue reading this interview, which originally appeared in the November 2025 edition of PCB007 Magazine, click here.
