CasePower's new product line is said to improve the charging experience for smartphone and iPhone users. The improvements they claim to make include both technology and design.
ICP Enhanced Technology
ICP Enhanced Technology stands for "intelligent charging and protection" and includes their in-house developed PCB. The PCB is like "the brain" inside the backup battery with an intelligence and a Smart IC that speeds up the charging process and automatically detects how much charge the device "wants" to have. They use battery cells from LG for optimised performance and safety. The safety features also include protection against over-heating, over-charging and other safety features.
The Click-to-Go Cable
CasePower include what they call a "Click-To-Go cable" with all their backup batteries. The cable can be attached/detached from the backup battery to allow for easy charging on-the-go while avoiding cable clutter.
Design
CasePower aim for a minimalistic "Swedish" design with details such as distinct power indicators and a thin and compact form factor.