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March 29, 2016 | IDCEstimated reading time: 3 minutes
Similar to IDC’s previous forecasts, there will continue to be a gradual shift in the weight of demand from consumers to the commercial segment as a growing proportion of home users switch from PCs to tablets and smartphones while commercial end users maintain a greater loyalty to PCs. As a result, commercial demand for PCs in the region is expected to surpass that stemming from home users by the year 2017.
About the Research
The core of IDC's 'Europe, Middle East, and Africa Quarterly PC Tracker' service is a comprehensive electronic database detailing changes and trends in the highly competitive PC market, covering vendors, brands, customer segments, distribution channels, pricing, processors, and PC product categories. Quarterly updates provide the latest information on the rapidly changing market for time-critical decision making.
About IDC
International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a subsidiary of IDG, the world's leading technology media, research, and events company.
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