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From the first cold call to finally receiving that first purchase order, the July PCB007 Magazine breaks down some critical parts of the sales stack. To up your sales game, read on!
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I-Connect007 Editor’s Choice: Five Must-Reads for the Week
July 19, 2024 | Andy Shaughnessy, PCBDesign007Estimated reading time: 2 minutes

Are you ready for the weekend? Fin de semana? I think we all are!
In this week’s roundup, we have one article on what it takes to thrive in the industry today, as well as an interview that discusses one student’s drive to succeed as a PCB designer. We also have an article by our newest columnist, Tom Yang, who introduces us to his family-owned PCB company. Columnist Hanna Grace brings us an interview with her mentor, and Anaya Vardya continues his UHDI coverage with an article that explains UHDI’s use in the RF/microwave arena.
It's hot as the hinges of hell, as my mom used to say, so stay cool, people!
Marcy’s Musings: The Art, Science, and Reality of Thriving
Published July 19
We all want to do more than just survive. We want to thrive. But what does it take to thrive in this industry? In her July PCB007 Magazine column, Marcy LaRont breaks down the technological, cultural, and psychological components that contribute to a company’s ability to thrive in today’s business atmosphere. Do you have what it takes to thrive?
A Great Recipe: Collaboration, Motivation, and Design Classes
Published July 17
Speaking of thriving, what does it take to become a great PCB designer? Design instructor John Watson, CID, explains how one of his students, living in Tunisia at the time, took John’s Palomar College design class from 2-5 a.m. local time and was motivated enough to pass his class and become a PCB designer. Are you that motivated?
Global Citizenship: Bringing Two Cultures Together in PCB Manufacturing
Published July 17
Let’s welcome our newest columnist, Tom Yang, the CEO of CEE PCB. In this column, Tom discusses how his family-owned business has managed to blend the best of American and Chinese influences, and why his column is a sort of “crossroads” between the continents. Check it out.
An Interview With My Mentor, Christina Rutherford
Published July 17
Columnist Hannah Grace has only been in the electronics industry for a few years, but she’s been active in the industry since she was in college. In this column, Hannah interviews her mentor, Honeywell’s Christina Rutherford. Don’t miss this one.
UHDI Fundamentals: UHDI for RF Microwave Applications
Published July 16
Our contributor Anaya Vardya is one of the biggest proponents of UHDI in the US, and he often discusses the ins and outs of designing and manufacturing these tiny features. In this article, Anaya explains how UHDI can be used in various RF and microwave applications. If your motto is “Let’s get small,” this is a must-read.
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Julia McCaffrey - NCAB GroupSuggested Items
Electra’s ElectraJet EMJ110 Inkjet Soldermask– Now in Black & Blue at Sunrise Electronics
09/08/2025 | Electra Polymers LtdFollowing the successful deployment of Electra’s Green EMJ110 Inkjet Soldermask on KLA’s Orbotech Neos™ platform at Sunrise Electronics in Elk Grove Village, Illinois, production has now moved beyond green.
Zhen Ding Posts August 2025 Monthly Revenue Report
09/08/2025 | Zhen DingZhen Ding Technology Holding Limited, a global leading PCB manufacturer, today reported August 2025 revenue of NT$14,651 million, up 9.13% MoM and down 17.75% YoY.
Schweizer Electronic Posts Business Development in 1H of 2025
09/08/2025 | SCHWEIZERThe SCHWEIZER Group has continued its growth path and achieved sales of EUR 82.2 million in the first half of 2025.
Automation Meets Sustainability
09/08/2025 | Rick Nichols, GreenSource EngineeringGreenSource Engineering (GSE) is proud to have contributed to the first successful reshoring of a PCB facility on a greenfield site in the United States. While we are honored to have played a key role, full credit for this achievement goes to SEL for its vision, commitment, and professionalism.
American Standard to Participate in European Microwave Week 2025
09/05/2025 | American Standard CircuitsAnaya Vardya, President, and CEO of American Standard Sunstone Circuits has announced that his company will once again be taking part in European Microwave Week, Europe’s premier RF, microwave, radar and wireless event, to be held from September 21-26, 2025 at Jaarbeurs in Utrecht, The Netherlands.