-
- News
- Books
Featured Books
- design007 Magazine
Latest Issues
Current IssueAll About That Route
Most designers favor manual routing, but today's interactive autorouters may be changing designers' minds by allowing users more direct control. In this issue, our expert contributors discuss a variety of manual and autorouting strategies.
Creating the Ideal Data Package
Why is it so difficult to create the ideal data package? Many of these simple errors can be alleviated by paying attention to detail—and knowing what issues to look out for. So, this month, our experts weigh in on the best practices for creating the ideal design data package for your design.
Designing Through the Noise
Our experts discuss the constantly evolving world of RF design, including the many tradeoffs, material considerations, and design tips and techniques that designers and design engineers need to know to succeed in this high-frequency realm.
- Articles
- Columns
- Links
- Media kit
||| MENU - design007 Magazine
Insulectro Teams with Isola to Address Signal Integrity Needs
November 6, 2017 | Andy Shaughnessy, PCB Design007Estimated reading time: 3 minutes
Insulectro and Isola recently shared a combined booth during PCB West 2017. Insulectro has distributed Isola materials for years, and the companies wanted to focus on Isola’s line-up of high-speed, low-loss material sets. Insulectro’s Chris Hunrath, VP of Technology, and Norm Berry, Director of Laminates and OEM Marketing, sat down with me to discuss the challenges facing signal integrity engineers today, and some of the Isola low-loss, low-Dk materials that can help with their signal integrity requirements. You might find Chris and Norm speaking to a group of PCB designers near you.
ANDY SHAUGHNESSY: I'm here at PCB West with Chris Hunrath and Norm Berry from Insulectro. Chris, why don't you start off by telling us a little bit about what you’re finding in the field when it comes to signal integrity.
CHRIS HUNRATH: One of the things that comes up with my customers a lot in the industry is signal performance. That boils down to a lot of different things, but signal loss and signal skew are two very important things. From a material standpoint, we have a lot of different offerings. What we try to do is help customers match the right product with their application. One of the things that was done many times to help mitigate skew, is to rotate the image on the panel, but that makes for very poor panel utilization or material utilization. Very popular right now are square glasses. Some of the square glasses have better performance than others for a lot of different reasons. A lot of that is design related, but there are ways to work around that as well.
SHAUGHNESSY: Are you focusing more on this from a single integrity standpoint? I know you've had the recent release, you talked about that.
NORM BERRY: As Chris mentioned, all the work has been done to mitigate differential pair skew, but there are so many other factors involved. Copper roughness certainly; we've been driving that down lower and lower and lower. Our primary offering now is a two-micron roughness, but it's going even farther south than that. Every time it gets smoother, obviously, signal loss improves substantially and measurably, so we continue to drive that down. We also work with other suppliers who have offerings that help mitigate the roughness in the copper, which improves the loss and it mitigates skew. We've done a lot of research and we do present it. We presented this a number of times to IPC Designers Councils and have been invited to speak in front of many design groups to help provide that information in an effort to mitigate the problems they're going have with their designs once they become real time and real life.
SHAUGHNESSY: Like the saying goes, if you don't have signal integrity problems now, you will.
BERRY: That's true. I saw that in print actually. Because of that, we've become an asset to many of our fabricators, where their sales and front-end engineering groups are working with designers, CMs, OEMs, and we've been invited many, many times this year to travel with them and present and support some of their offerings to designers who have this skew or loss issue.
SHAUGHNESSY: Now we see all these boutique and hybrid materials coming out. I know materials like PTFE are hard for the fabricator to work with, but they have really low loss.
HUNRATH: PTFE has been a good material for signal integrity, but mechanically it's not very good. It comes with a lot of baggage. As Norm mentioned, the trend to go to smoother coppers has its trade-offs too, because the adhesion is not the same. Our customers need to understand that. If there's a work-around or a way of making a mixed-material package to get what they need, but still also have the board manufacturable and have it built for assembly without any problems, you need to put all that together.
To read this entire article, which appeared in the October 2017 issue of The PCB Design Magazine, click here.
Suggested Items
Trouble in Your Tank: Can You Drill the Perfect Hole?
07/07/2025 | Michael Carano -- Column: Trouble in Your TankIn the movie “Friday Night Lights,” the head football coach (played by Billy Bob Thornton) addresses his high school football team on a hot day in August in West Texas. He asks his players one question: “Can you be perfect?” That is an interesting question, in football and the printed circuit board fabrication world, where being perfect is somewhat elusive. When it comes to mechanical drilling and via formation, can you drill the perfect hole time after time?
The Evolution of Picosecond Laser Drilling
06/19/2025 | Marcy LaRont, PCB007 MagazineIs it hard to imagine a single laser pulse reduced not only from nanoseconds to picoseconds in its pulse duration, but even to femtoseconds? Well, buckle up because it seems we are there. In this interview, Dr. Stefan Rung, technical director of laser machines at Schmoll Maschinen GmbH, traces the technology trajectory of the laser drill from the CO2 laser to cutting-edge picosecond and hybrid laser drilling systems, highlighting the benefits and limitations of each method, and demonstrating how laser innovations are shaping the future of PCB fabrication.
Day 2: More Cutting-edge Insights at the EIPC Summer Conference
06/18/2025 | Pete Starkey, I-Connect007The European Institute for the PCB Community (EIPC) summer conference took place this year in Edinburgh, Scotland, June 3-4. This is the third of three articles on the conference. The other two cover Day 1’s sessions and the opening keynote speech. Below is a recap of the second day’s sessions.
Day 1: Cutting Edge Insights at the EIPC Summer Conference
06/17/2025 | Pete Starkey, I-Connect007The European Institute for the PCB Community (EIPC) Summer Conference took place this year in Edinburgh, Scotland, June 3-4. This is the second of three articles on the conference. The other two cover the keynote speeches and Day 2 of the technical conference. Below is a recap of the first day’s sessions.
Preventing Surface Prep Defects and Ensuring Reliability
06/10/2025 | Marcy LaRont, PCB007 MagazineIn printed circuit board (PCB) fabrication, surface preparation is a critical process that ensures strong adhesion, reliable plating, and long-term product performance. Without proper surface treatment, manufacturers may encounter defects such as delamination, poor solder mask adhesion, and plating failures. This article examines key surface preparation techniques, common defects resulting from improper processes, and real-world case studies that illustrate best practices.