-
- News
- Books
Featured Books
- design007 Magazine
Latest Issues
Current IssueAll About That Route
Most designers favor manual routing, but today's interactive autorouters may be changing designers' minds by allowing users more direct control. In this issue, our expert contributors discuss a variety of manual and autorouting strategies.
Creating the Ideal Data Package
Why is it so difficult to create the ideal data package? Many of these simple errors can be alleviated by paying attention to detail—and knowing what issues to look out for. So, this month, our experts weigh in on the best practices for creating the ideal design data package for your design.
Designing Through the Noise
Our experts discuss the constantly evolving world of RF design, including the many tradeoffs, material considerations, and design tips and techniques that designers and design engineers need to know to succeed in this high-frequency realm.
- Articles
- Columns
- Links
- Media kit
||| MENU - design007 Magazine
EMA Design Automation Expands Operations in the United Kingdom
March 30, 2021 | EMA Design AutomationEstimated reading time: 1 minute

EMA Design Automation, a full-service provider and innovator of Electronic Design Automation (EDA) systems solutions, announced it is expanding its operations in the United Kingdom with the addition of Parallel Systems to its sales channel. This announcement marks EMA's continued growth and commitment to bring leading-edge technology and first-class support to the worldwide EDA Market.
“We are happy to have Parallel Systems be a part of the EMA team,” said Manny Marcano, president and CEO of EMA Design Automation. “We are looking forward to this new chapter and the potential of this collaboration, and the positive impact it will have on the UK and IE engineering communities.”
Parallel Systems has served as the Cadence channel partner for the United Kingdom and Ireland since 1997. This addition will allow them to leverage EMA's three decades worth of experience to further support the UK and IE engineering teams and expand their coverage. This collaboration combines EMA's commitment to quality and innovation with Parallel Systems' integration into the European market, allowing both entities to provide exceptional service to multi-national customers.
“We are excited to be a part of the EMA team and the possibilities this partnership will deliver,” said Simon Wood, Managing Director from Parallel Systems. “EMA is a clear leader in the industry and combined with our experience, we are committed to provide local engineering communities with the first-class support and technology they have come to rely on. We're proud to be a part of the team.”
To mark this new partnership, EMA is extending its OrCAD PCB software offer, giving engineers access to the professional grade tools they need from Cadence. To get the offer, visit go.ema-eda.com/OrCADOffersUK .
About EMA Design Automation, Inc.
EMA Design Automation is a trailblazer in product development solutions offering a complete range of EDA tools, PLM integrations, services, training, and technical support. EMA is a Cadence® Channel Partner serving all of North America. EMA develops Ultra Librarian®, TimingDesigner®, CircuitSpace®, CIP™, EDABuilder®, and a host of custom solutions to enhance the OrCAD products, and all are distributed through a worldwide network of value added resellers. EMA is a privately held corporation headquartered in Rochester, New York. Visit EMA at www.ema-eda.com for more information.
Suggested Items
DownStream Acquisition Fits Siemens’ ‘Left-Shift’ Model
06/26/2025 | Andy Shaughnessy, I-Connect007I recently spoke to DownStream Technologies founder Joe Clark about the company’s acquisition by Siemens. We were later joined by A.J. Incorvaia, Siemens’ senior VP of electronic board systems. Joe discussed how he, Rick Almeida, and Ken Tepper launched the company in the months after 9/11 and how the acquisition came about. A.J. provides some background on the acquisition and explains why the companies’ tools are complementary.
Elementary Mr. Watson: Retro Routers vs. Modern Boards—The Silent Struggle on Your Screen
06/26/2025 | John Watson -- Column: Elementary, Mr. WatsonThere's a story about a young woman preparing a holiday ham. Before putting it in the pan, she cuts off the ends. When asked why, she shrugs and says, "That's how my mom always did it." She asks her mother, who gives the same answer. Eventually, the question reaches Grandma, who laughs and says, "Oh, I only cut the ends off because my pan was too small." This story is a powerful analogy for how many PCB designers approach routing today.
Connect the Dots: The Future of PCB Design and Manufacturing
07/02/2025 | Matt Stevenson -- Column: Connect the DotsFor some time, I have been discussing the increasing complexity of PCBs and how designers can address the constantly evolving design requirements associated with them. My book, "The Printed Circuit Designer’s Guide to… Designing for Reality," details best practices for creating manufacturable boards in a modern production environment.
Siemens Turbocharges Semiconductor and PCB Design Portfolio with Generative and Agentic AI
06/24/2025 | SiemensAt the 2025 Design Automation Conference, Siemens Digital Industries Software today unveiled its AI-enhanced toolset for the EDA design flow.
Cadence AI Autorouter May Transform the Landscape
06/19/2025 | Andy Shaughnessy, Design007 MagazinePatrick Davis, product management director with Cadence Design Systems, discusses advancements in autorouting technology, including AI. He emphasizes a holistic approach that enhances placement and power distribution before routing. He points out that younger engineers seem more likely to embrace autorouting, while the veteran designers are still wary of giving up too much control. Will AI help autorouters finally gain industry-wide acceptance?