Assemblers Play the ‘Revise or Wait’ Game With Designers
June 22, 2022 | Nolan Johnson, I-Connect007Estimated reading time: 2 minutes

Nolan Johnson recently spoke with Duane Benson at Milwaukee Electronics and Screaming Circuits. Duane was pointing out a trend in moving designs into production, which he termed “revise or wait.” This excerpt provides a preview of our exploration of similar topics involving supply chain issues, lead times, and proceeding forward despite the supply challenges.
Nolan Johnson: Duane, the idea of “revise or wait” is interesting. Tell me more.
Duane Benson: It really is. I keep going back to the old “build or buy” idea. See, there are people who say, “I can design that little module much better than someone else can.” But there are also submodules which nobody designs; almost nobody designs their own Bluetooth or Wi-Fi section of their circuit, for example. Instead, you buy a module. You have that decision, though: Are you going to build it, or are you going to buy it?
The “revise or wait” design methodology is very similar except, instead of gambling against your ability to design something better, you’re gambling against the supply chain. We’ve got vendors who are saying some components are out 52 weeks, and then they’re telling us they will be late even to that wait time. We can’t even ask about expedite fees until after those 52 weeks are over. So, what do you do?
Well, perhaps you’ve designed in one of these awesome new little power components that cut the size of your power supply in half; you don’t want to give that up. But is it worth it to wait an extra year before your design makes it to market? Sometimes the redesign will propagate off the board, throughout the system and all the way out to the packaging, but you must make that decision because a significant edge over your competition might be in the balance.
The fun part, of course, comes when the part manufacturer quotes you 52+ weeks, and you go ahead and spend a month redesigning a tiny little bit of the circuit, lay it out again, and get a couple of prototypes made—only to have the original manufacturer surprise you by saying, “Oh, by the way, we happened to get some fab capacity early. So, all those parts that we said you’d never ever be able to get? Here’s a bunch of them.”
That is absolutely the world we live in. Doesn’t matter if we like it or not, that’s where we are right now, and we must be willing to make those kinds of decisions. But trade-offs really are a big part of the stock-in-trade of the engineering world. "Revise or wait" is just another name for what we always do—create great things out of chaos.
I-Connect007 continues to cover industry topics and challenges. Subscribe to SMT007 Magazine, PCB007 Magazine and DESIGN007 Magazine to keep up with the industry conversations.
Suggested Items
Canadian Circuits Inc. Unveils Rapid Prototype PCB Assembly Service to Accelerate Innovation
05/14/2025 | Canadian Circuits, Inc.Canadian Circuits Inc. (CCI), a leading provider of high-quality, made-in-Canada, Printed Circuit Board (PCB) solutions, is proud to announce the launch of its Prototype PCB Assembly (PCBA) service. This new offering enhances CCI’s commitment to empowering engineers and OEMs by accelerating the journey from concept to product launch with precision and efficiency in electronics manufacturing.
New Episode of NCAB Podcast Series Explores Cutting-edge Thermal Management Solutions
05/14/2025 | I-Connect007In this episode we continue the conversation with NCAB Field Application Engineer Ryan Miller as we dive into practical design and manufacturing techniques for controlling thermal effects. Topics include via farms, insulated metal substrates, coin technology, and copper pedestals—solutions that help meet today's high-performance demands.
American Standard Circuits to Exhibit and Speak at SMTA Oregon Expo
05/14/2025 | American Standard CircuitsAnaya Vardya, President, and CEO of American Standard Sunstone Circuits has announced that his company will be exhibiting SMTA Oregon Expo & Tech Forum to be held on May 20 at the Wingspan Events and Conference Center in Hillsboro, Oregon.
indie Semiconductor Reports Q1 2025 Results
05/13/2025 | BUSINESS WIREindie Semiconductor, Inc., an automotive solutions innovator, today announced first quarter results for the period ended March 31, 2025. Q1 revenue was up 3.3 percent year-over-year to $54.1 million with Non-GAAP gross margin of 49.5 percent. On a GAAP basis, first quarter 2025 operating loss was $38.9 million compared to $49.6 million a year ago.
Elementary, Mr. Watson: Design Data Packages—Circle of Concern or Circle of Influence?
05/14/2025 | John Watson -- Column: Elementary, Mr. WatsonI've often been asked, "Can you have a perfect PCB design?" At first blush, it seems like the answer should be yes. After all, if you follow all the rules, double-check your work, and use the right tools, it should be perfect. Right?