-
- News
- Books
Featured Books
- smt007 Magazine
Latest Issues
Current IssueIntelligent Test and Inspection
Are you ready to explore the cutting-edge advancements shaping the electronics manufacturing industry? The May 2025 issue of SMT007 Magazine is packed with insights, innovations, and expert perspectives that you won’t want to miss.
Do You Have X-ray Vision?
Has X-ray’s time finally come in electronics manufacturing? Join us in this issue of SMT007 Magazine, where we answer this question and others to bring more efficiency to your bottom line.
IPC APEX EXPO 2025: A Preview
It’s that time again. If you’re going to Anaheim for IPC APEX EXPO 2025, we’ll see you there. In the meantime, consider this issue of SMT007 Magazine to be your golden ticket to planning the show.
- Articles
- Columns
Search Console
- Links
- Media kit
||| MENU - smt007 Magazine
Advancing Automation
July 7, 2023 | I-Connect007 Editorial TeamEstimated reading time: 2 minutes

Dr. Phil Voglewede has a professional background in manufacturing and has been at Marquette University for the past 15 years, where he’s a professor and associate chair of the mechanical engineering department. He was recently named director of Marquette’s new Omron Advanced Automation Lab. In this interview, Phil shares his vision and mission for the lab, and how Industry 4.0 automation must be approached differently than the automation boom of the 1980s and 1990s.
Barry Matties: Phil, let’s start with an introduction to the lab.
Phil Voglewede: The lab is quite unique as it is a lab of failure. When Omron gave us the gift, they asked if I wanted a system integrator. I vehemently refused. I said, “I want to try to do it.” For example, I'm not a computer scientist, I don't know how to create an IT infrastructure. You learn by just stumbling through it. That’s what we're trying to do in the lab.
Matties: What’s the purpose for the lab? What is your area of focus?
Voglewede: I do most of my work in motion: How you make things move the way you want them to move, whether it's in a manufacturing environment or in products, such as label makers, CT scanners, and so on.
However, this lab is bigger than just motion. This lab is established with a million-dollar gift for teaching Industry 4.0. I call it a “lab of failure” rather than a “showcase of perfection.” We’re trying to “fail” at automation. That way, we can get better at understanding where the pinch points are when implementing automation and Industry 4.0 techniques into your overall Industry 4.0 framework.
We bought four robots to make a robotic cell: a SCARA-type robot, an anthropomorphic robot, and two 6-axis cobots. I hired some undergraduate students and told them to make it all work together. That's all the information I gave them, and we worked hand-in-hand to see what would work. The students wanted a task for the robots, so we’ve settled on putting together little DUPLO trees. It's something that toddlers can do very well, but machinery struggles with.
Even on this contrived task, we have failed early and often. We struggled to do easy things like setting IP addresses on some of the robots so we could communicate with them, because we didn't understand masks and subnets, and how those all things work together. The failure has been so beneficial because it’s synonymous to the problems with the digital twin. If we can't even communicate on the first level, we can’t get to this other data. Because we failed and learned from our failure, I understand how to add more sensors and equipment with their own IP addresses, which gets me closer to the digital twin. We just dive in, so we can see where and how we fail.
What's great about Omron is that they've allowed me to do it this way. This is not a grant; this is a gift they gave us. They said, “Just go play.” We've had some companies already ask to play in our sandbox, hoping to explore some of these questions: “How do you do this? Can you help us?” We don't promise anything except we will muddle through it like a customer would and learn from it.
To read this entire conversation, which appeared in the July 2023 issue of SMT007 Magazine, click here.
Suggested Items
DELO Thrives Amid Global Economic Uncertainty
05/09/2025 | DELOGermany/Sudbury, MA, May 9, 2025 | DELO, one of the world’s leading manufacturers of high-tech adhesives as well as dispensing and curing equipment, has announced that it has achieved over €245 million ($265 million) in revenue during the 2024/2025 fiscal year (ending March 31, 2025).
TTM Technologies Announces Retirement of Founder and Board Member, Kent Alder
05/09/2025 | Globe NewswireTTM Technologies, Inc., a leading global manufacturer of technology solutions including mission systems, radio frequency (RF) components and RF microwave/microelectronic assemblies, quick-turn and technologically advanced printed circuit boards (PCB), announced the retirement of its founder, former CEO and long-serving board member, Kent Alder.
IPC Strengthens Global Focus with Promotion of Sanjay Huprikar to Chief Global Officer
05/08/2025 | IPCIPC, the global electronics association, announces the promotion of Sanjay Huprikar to chief global officer. This newly created position reflects the association’s forward-looking strategy and industry needs to strengthen the electronics supply chain.
Jenoptik Fab Officially Inaugurated in Dresden
05/07/2025 | JenoptikJenoptik manufactures micro-optics for the semiconductor equipment industry in a state-of-the-art production environment.
Join the Conversation: MESI 4.0 Summit 2025 Brings Manufacturing Experts to Porto
05/06/2025 | Critical ManufacturingThe MES and Industry 4.0 International Summit 2025 (MESI 4.0 Summit), hosted by Critical Manufacturing, will bring together manufacturing leaders, technology experts, and industry pioneers in Porto on June 12-13, offering a unique platform to explore practical strategies for digital transformation and smart manufacturing.