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The real cost to manufacture a PCB encompasses everything that goes into making the product: the materials and other value-added supplies, machine and personnel costs, and most importantly, your quality. A hard look at real costs seems wholly appropriate.
Alternate Metallization Processes
Traditional electroless copper and electroless copper immersion gold have been primary PCB plating methods for decades. But alternative plating metals and processes have been introduced over the past few years as miniaturization and advanced packaging continue to develop.
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In this issue of PCB007 Magazine, we discuss technology roadmaps and what they mean for our businesses, providing context to the all-important question: What is my company’s technology roadmap?
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Moving from Surviving to Thriving
August 19, 2024 | Mark Wolfe, IPCEstimated reading time: 1 minute
A few months ago, I shared some thoughts regarding the implications of the survival mode that most of us have lived in, at least for the past several years, within the electronics supply chain. In this article, I would like to share some additional thoughts about how companies can move away from merely surviving and work toward thriving across their supply chain. At a high level, here is what I believe the foundation of thriving looks like:
It is centered around open, honest, and transparent communication.
- All parties should work to understand the other’s perspectives first.
- You should always try to assume that intentions are good even when it doesn’t feel that way.
- Bad news is shared just as quickly as good news in both directions.
- When suppliers don’t “win” (short term opportunities), help them understand why not.
- It should also involve long-term perspectives.
- When mistakes happen, work to focus on “what happened?” not “who did it?”
- Try to learn from mistakes and determine how to eliminate them in the longer term.
- Commit energy to long-term strategic conversations with your key suppliers.
Commit to and trust that all parties want everyone to win (over the long term).
To read this entire article, which appeared in the August 2024 issue of SMT007 Magazine, click here.
Suggested Items
Offshore Sourcing in the Global Supply Chain
11/20/2024 | Brittany Martin, I-Connect007Bob Duke, president of the Global Sourcing Division at American Standard Circuits, discusses the challenges and benefits of navigating the global supply chain, including the value of strong supplier relationships, rigorous quality control, and strategic sourcing from regions including China, Vietnam, and India.
Advanced Packaging: Preparation is Now
11/20/2024 | Nolan Johnson, SMT007 MagazineA new IPC white paper, “Advanced Packaging to Board Level Integration—Needs and Challenges,” authored by Devan Iyer, chief strategist of advanced packaging, and Matt Kelly, chief technology officer, shares expertise on and advocacy for advanced packaging. In this conversation, they share details from the paper about the complexities of advanced packaging technology and provide additional insight into how next-generation packaging will change how printed circuit boards will be designed, fabricated, and assembled, including final system assembly implications.
Kimball Electronics 2024 Annual Report: Strategically Focused
10/03/2024 | Kimball ElectronicsKimball Electronics releases its 2024 Annual Report, Strategically Focused, highlighting a year of innovation, hard work and commitment to excellence. From groundbreaking projects to sustainable practices, our journey this year has been nothing short of remarkable.
Silicon to Systems: Collaboration Between IC and PCB Design Continues
10/02/2024 | Andy Shaughnessy, Design007The walls are coming down between the designers of chips and PCBs. Because of the complexity of electronic systems, IC designers and PCB designers are increasingly finding themselves in need of information from technologists upstream and downstream, from silicon through the system level. Stephen Chavez, senior product marketing manager at Siemens, shares his thoughts on this silicon-to-systems approach and what it means for PCB designers, EDA tool providers, and system-level developers as well.
Renesas Leads ADAS Innovation with Power-Efficient 4th-Generation R-Car Automotive SoCs
09/24/2024 | RenesasRenesas Electronics Corporation (TSE:6723), a premier supplier of advanced semiconductor solutions, expanded its popular R-Car Family of system-on-chips (SoCs) for entry-level Advanced Driver Assistance Systems (ADAS).